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Industry News
Source: Meetings & Conventions
The exhibition industry resumed its growth in the first quarter of this year, according to the Center for Exhibition Industry Research. The success follows a temporary setback reported by CEIR in the fourth quarter of 2016.
 
Source: Exhibitor Online
Small booths and budgets are no excuse for diminutive returns. Here's a down-and-dirty primer to help the little guys find their strength, own their power, and compete with the big boys at every turn.
 
Source: Freeman
Whew, things are moving fast when it comes to digital innovation. Today’s great tech trend can quickly become yesterday’s Myspace before tomorrow’s next Snapchat arrives. Keeping up with these changes can be mind-boggling.
 
Boston Convention Marketing Center
Experient, a Maritz Global Events Company
CadmiumCD
Reasons This Growing Event Tech Company Won Multiple Awards In 2017
Event technology company CadmiumCD celebrates an award-winning 2017. Industry, community, and employees recently aligned to give this company recognition for their business growth, industry products, and employee satisfaction.
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Source: TSNN
There are numerous reasons why we are unable to understand why an attendee does not return, since these event "abandoners" are the most difficult group to contact and survey. Individuals can be a challenge to track but your company-level registration data can tell more of the story.
 
Source: Trade Show Executive
Reed Exhibitions is adding another show to its portfolio with the Tiny House & Simple Living Jamboree. Reed will collaborate with the National Tiny House Jamboree to produce the 2017 event, which will be held October 27-29 at the Arlington Convention Center in Arlington, Texas.
 
Mohegan Sun
Visit Anaheim
Source: Exhibit City News
A major expansion of the Las Vegas Convention Center was given the green light by the Las Vegas Convention and Visitors Authority’s Board of Directors, clearing the way for a $1.4 billion project that will create an extended district surrounding the city’s current venue.
 
Source: Expo Logic
Everyone has heard the saying "you don’t get a second chance to make a first impression." When it comes to your event, that all-important first impression starts at registration.
 
CEIR Event: Insights on Where Events Are Going
Source: CEIR Event
More than any other B2B medium or sales channel, the exhibition industry – meaning trade show producers, contractors, CVBs – is remarkably unconnected with senior B2B marketing leadership, the people who set marketing budgets and make the ultimate decisions on how much gets invested in face-to-face marketing.
 
 

 

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