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Why Virtual Reality – and Why Now?
Source: Freeman
Although it’s not necessarily a new innovation, recent advancements have made virtual reality (VR) more immersive and affordable than ever before. As a result, VR is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes – and smart brands are sitting up and paying attention.
 
Give the Customer What They Need – Not What They Want
Source: TSNN
Big data, small data, box data, fish. Any ‘90s raver will tell you that this was the dance move of choice with students across the country. Well, close...but maybe this one’s the Silicon Valley dance trend of 2017?
 
No Budget, No Problem: 5 Free Marketing Tactics Guaranteed to Deliver
Source: Inc.
Don't have funds to compete with big brands on marketing? There are plenty of free marketing tactics small businesses can do that deliver results on little to no budget.
 
Boston Convention Marketing Center
Experient, a Maritz Global Events Company
CadmiumCD
Reasons This Growing Event Tech Company Won Multiple Awards In 2017
Event technology company CadmiumCD celebrates an award-winning 2017. Industry, community, and employees recently aligned to give this company recognition for their business growth, industry products, and employee satisfaction.
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Extend the Life of Your Event with Content That Lasts All Year
Source: Association Adviser
What is your association doing to extend the life of your meeting beyond those few days when your members are on-site and fully engaged? Don’t let your event end as soon as your members are back in the office. Instead, keep members inspired by sharing content from your event throughout the year.
 
Louisville Named 2020 Host for IAEE’s Expo! Expo!
Source: Trade Show Executive
The International Association of Exhibitions and Events (IAEE) announced that Louisville will be the host city for the 2020 edition of Expo! Expo!
 
Visit Anaheim
5 Ways to Make Giving Back a Priority in Your Professional Life
Source: Forbes
Millennials want to do good. A recent poll revealed that the under-30 crowd feel people have a "very important obligation" to volunteer—and they’re just as engaged in philanthropic activities as their elders.
 
Trade Show Displays that Curve and Swerve
Source: Frontline Exhibits
Adding curvy elements to your booth can break up the line of boxes and attract booth traffic in a subtle way. Adding curves is an easy way to upgrade a pop-up display without breaking the bank.
 
Guardian Elite Medical Services
Is Your Event Prepared for a Medical Emergency?
It's important that any injured or ill persons receive immediate attention. Emergencies may arise in various forms -  a fall, a heart attack, you name it. One thing is for certain, no one can predict these things. What you can do is be ready for it. Even during a minor emergency, event staff may panic in the heat of the moment, leading to poor decisions.
Find out how being prepared could have a lifesaving impact on your event.
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CEIR Event: Insights on Where Events Are Going
Whose Show is It, Anyway?
Source: CEIR Event
After twelve months and hundreds of exhibitor interviews, one of the many findings that I found surprising is that exhibitors really do not understand who owns the show they exhibit in. There is a significant disconnect about who owns and puts on the tradeshow that the exhibitor is exhibiting in!
 
 

 

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