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Georgia Society of Association Executives

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Join us Wednesday, February 17 at the Ramada Plaza Atlanta Downtown Hotel for the first GSAE luncheon of 2016!

Register Today! 

The keynote and workshop will be based on Levin's book, Managing the Membership Experience. 

"Using MembershipMapping(TM) to engage members and give them the experiences they want and value." 

For more than 30 years, Mark Levin, CAE, CSP, has been helping organizations throughout the world grow and prosper. When Mark talks, or writes, about membership development or volunteer leadership, he speaks with the voice of experience. 
Mark's years of experience in not-for-profit organizations include staff positions as a membership director, local chapter director and chief staff officer of three organizations. In addition, he's an active volunteer in several local, state, national and international societies.
Mark's reputation isn't just based on experience it's based on his talent, too. He served for more than 20 years on the faculty of the Institutes for Organization Management, a continuing education program sponsored by the U.S. Chamber of Commerce. Tens of thousands of volunteer and staff leaders have attended his programs worldwide, and they all can attest to his ability to present his topics in a unique, humorous and interactive style. Read his full bio here.

Deep Dive Workshop: Managing the Membership Experience
2.5 CAE hours; $69 member rate
This workshop will combine the concept of "using MembershipMapping(TM) to engage members and give them the experiences they want and value" with the tools and insight GSAE members need to provide the experience their association members and prospects want and value.

Supplier Council Meeting
All Corporate Supplier members are invited to attend the Supplier Council meeting, following lunch at 1:30. This is your opportunity to offer suggestions and ideas on how to improve the tradeshow and offer input on what you’d like to see the Supplier Council achieve in 2016.

Register today

9-11:30 a.m. – Deep Dive Workshop with Mark Levin, CAE, CSP
10:30-11:30 a.m. – New Member Orientation (open to all new and prospective members)
11 a.m.-12 p.m. – Participation Fair & Networking Reception
12-1:30 p.m. – Luncheon & Keynote featuring Mark Levin, CAE, CSP
1:30-2:30 p.m. – Supplier Council Meeting

GSAE Member: $39 Early Bird; $49 after 2/12/16
GSAE Guest: $49 Early Bird; $59 after 2/12/16

Thank you to our sponsor: Jekyll Island Authority/Convention & Visitors Bureau

Thank you to our host: Ramada Plaza Atlanta Downtown
450 Capitol Ave. SE
Atlanta, GA  30312


GSAE is a CAE Approved Provider. This program meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer that qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit

As a CAE Approved Provider educational program related to the CAE exam content outline, this luncheon program may be applied for 1 credit and the workshop may be applied for 2.5 credits, for a total of 3.5 credits toward your CAE application or renewal professional development requirements if you attend both.

Note: This program is not endorsed, accredited or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.
Member News
The University of Georgia bestowed one of its highest honors on two influential Georgians this year as it presented the UGA President's Medal to Francis "Abit" Massey, CAE, and the family of the late Jane Seddon Willson during Founders Day activities, which were held on January 27. The President's Medal recognizes extraordinary contributions of individuals who are not current employees of UGA who have supported students and academic programs, advanced research and inspired community leaders to enhance Georgians' quality of life. Read more here.
Jeff Jowdy, president of Athens-based Lighthouse Counsel, was recently elected president of the Board of Trustees of Phi Kappa Theta Foundation. Phi Kappa Theta foundation supports leadership, academic and educational development programs for Phi Kappa Theta Fraternity brothers, alumni and chapters. Phi Kappa Theta Foundation was established in 1954 through the generosity of Paul Galvin, president and founder of the Motorola Corporation. Congratulations, Jeff!
Cece Corbin, CMP, Account Director, Group, Westin Savannah Harbor Golf Resort & Spa, was named the hotel's 2015 Sales Leader of the Year. The award is given to the sales team member with the highest revenue production to goal for the year, and Cece finished at 136 percent of that goal. She was an instrumental partner, working with Visit Savannah, to secure multi-year contracts from state association customers as part of the "Georgia 2020 Initiative." Cece is a 20 year member of GSAE, having served on the Board of Directors from 2004-2005 and is currently serving as Chair of the Ambassador committee and a member of the Table Hosts committee and Supplier Council.
The Certified Meeting Professional (CMP) designation represents the standard of excellence in today's meetings, conventions and exhibitions industry. Congratulations to GSAE's newest CMP:

Karen Ewing, MPA, CMP
Manager, Member Services
Georgia Economic Developers Association
Amanda Hammerli, CMP, Meeting Expectations, has taken on a new role within the company, and she and her family will relocate to Tallahassee, FL, in March. There, she will serve as the new Director of Membership for International Association of Insurance Professionals. Amanda joined Meeting Expectations in 2010 and has served both the American Beekeeping Federation and Women in Technology since that time. She has also volunteered with GSAE, co-chairing the Small Association Staff SIG in 2014 and the Membership Work Group in 2015. Best wishes in your new adventure, Amanda!
Thank you to our GSAE members who responded to the 2015 Meetings & Purchasing Survey. We’re delighted to announce the winners of the American Express Gift cards, respectively.  

$100 – Mike Dunham, Associated General Contractors of Georgia
$50 – Mike Adams, Kinsley Meetings
$25 – Jan Price, LCSW, CEAP, Employee Assistance Professionals Association

The survey results were sent to all 2015 sponsors and exhibitors in January. If you'd like to purchase a copy, please complete this form.
Robin North, CMP, Vice President of Sales and Services, and Kimberly Payne-Ward, Business Development Manager, Macon-Bibb County Convention & Visitors Bureau, are delighted to share the new destination and community brand, "Where Soul Lives." Macon is the host city for the 2017 GSAE Annual Meeting.

"As we unveil this new brand, we feel that we’ve created something more than a new logo," said Monica Smith, President and CEO of the CVB. "For the visitors, it’s about the music, festivals, food and fun. But for the rest of us, Macon is home. It’s beautiful, friendly, exciting, full of history and alive with energy – and it’s that combination that has created this beautiful thing we call soul." Read the press release here.
Athens Convention & Visitors Bureau
Emerald Coast CVB, Inc.
Macon - Bibb County CVB
GSAE News & Events
Tuesday, February 23
Tax Exempt Association (T.E.A.) Group Luncheon: "Record Retention Policies and How to Store the Information"
11:15 a.m.-1 p.m.
Maggiano's Buckhead, 3368 Peachtree Road, Atlanta, GA 30326
RSVP by noon, 2/18/16 to Molly Amos at or (404) 262-7920
The cost per person is $25

Friday, February 26
Application deadline for the May 2016 CAE exam
For more information, contact ASAE staff directly: or visit

Wednesday, March 2
GSAE Small Staff SIG Meeting – "Best Practices in Speaker Management"
12-1:15 p.m.
Georgia Tech Hotel & Conference Center, 800 Spring St. NW, Atlanta
Lunch buffet – Dutch treat
RSVP here

Wednesday, April 20
GSAE Luncheon featuring David Brooks, "5 Secrets of Presentations"
10:30 a.m.-1:30 p.m.
Workshop by Beth Brooks, CAE, CEO of the Texas Society of Association Executives and author of the new book, The New CEO's Guide
Sponsored by Richmond Region Tourism
*Hosting opportunity available – contact GSAE for more details!

2016 GSAE Hosting Opportunities
The host property of each luncheon will receive a reserved table during registration, the opportunity to place materials at each place setting, podium time, significant exposure and an attendee mailing list following the luncheon. This is a great opportunity to showcase your property! All GSAE luncheons are on Wednesdays; available dates include April 20, July 13 and November 16 Tradeshow. Get the RFP here.

Webinars – $49 per credit hour 
View all upcoming live webinars here and on-demand webinars here.
GSAE members  can purchase The Board-Savvy CEO at a 20 percent discount by clicking on and using the discount code GSAE. 

This powerful new addition to the nonprofit and public governance literature provides readers with detailed, practical guidance in building the kind of close, positive and productive board-CEO partnership that is essential for organizational stability and growth. The Board-Savvy CEO tells you how to strengthen your board's governing capacity, transform board members into satisfied owners of their governing work, and maintain a healthy board-CEO working relationship.
Although your event may only last a few days, you should capture its excitement in order to create valuable content for your members. David DuBois, CMP, CAE, FASAE, CTA, president and CEO of the International Association of Exhibitions and Events, explains why in the latest episode of GSAEtv.
News Briefs
The culture consulting firm Culture That Works run by Maddie Grant (also editor of and Jamie Notter is now under the umbrella of their newly launched company, WorkXO. Their vision and mission:

We know that powerful cultures are achievable, and we are called to work with leaders who are ready to take a stand and create the future of work. Our Vision is to lead a (r)evolution in leadership and management that is based in the power of human community, the intricacies of thriving workforces, and authentic connections with today’s and tomorrow’s talent – all driven by the Workplace Genome™. Our mission is to upgrade work.

WorkXO adds in something really exciting to their existing culture change work and generational research: the Workplace Genome™ Project. Through this project, they are helping organizations "map their workplace genome." The Genome is a unique survey instrument that ties together all the research they have done over the last several years (including the impact of social media on management in Humanize, generational differences in When Millennials Take Over, and more), and it allows companies to get a clear and compelling picture of their own "genetic makeup" as an organization. WorkXO is also building a community for job seekers – so individual people can map their own experience as employees, and help WorkXO build truly authentic workplace profiles – which will be the key for an organization to attract the people who are best aligned with their culture. If you’re interested in learning more, please contact the principals here

ASAE has opened up registration for American Associations Day, the only fly-in for association professionals. With the upcoming potential 40 percent tax on healthcare plans and new overtime rule there is no shortage of issues that threaten the association community. Join us to learn about the issues, meet association professionals from your state and around the country, and attend the ASAE Board Reception. The dates are March 9-10, 2016 in Washington, D.C.

There is no registration fee for this event. Additionally, a scholarship is available for attendees who make Hill visits that are from outside the D.C.-metro area. This event also includes 3.25 CAE credit hours. To RSVP for this year's fly-in, contact Mary Kate Cunningham, ASAE Public Policy Department staff, at (202) 626-2787 or Find out more at If you'd like to join the Georgia delegation, please contact Wendy for more details.
ASAE has opened the call for association professionals to apply for the 2016-2018 class of the Diversity Executive Leadership Program (DELP). Deadline for submissions is Monday, March 14, 2016. The Detroit Metro Convention and Visitors Bureau is the exclusive sponsor of DELP since 2001. DELP is an accelerated leadership program of education, mentoring and volunteer service in the association community. Candidates who have at least three years of mid-senior level association management experience or at least one year of experience as an association CEO (as of the date of their application) and are members of a racial/ethnic minority group, lesbian/gay/bisexual/transgender, or have a disability are encouraged to apply.  

During this two-year program, 12 DELP scholars will experience membership and volunteer service in ASAE and have access to industry leaders who could serve as career coaches or mentors. DELP scholars from Georgia receive complimentary GSAE membership during their appointment. For more information and to see the list of previous DELP scholarship recipients, visit has a complimentary webinar on February 17: First Look: Looking Forward 2016 – Association Business Environmental Scan.

HighRoad Solution has posted several complimentary webinars for February on Highroad U.'s Xperience 2016 Customer Conference is April 10-13, 2016 at the Vinoy Renaissance Resort, St. Petersburg, FL. 

Global Meetings Industry Day
On April 14, 2016, leaders from across the meetings and events industry will come together to support the first Global Meetings Industry Day (GMID). GMID will showcase the real impact that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions have on people, business and communities. Watch the GSAE Update for details about Atlanta-specific events.
Georgia Society of Association Executives
1270 Caroline St. NE Ste. D120 #359 Atlanta, GA 30307