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April 2013 In This Issue
Featured Stories
Member News
GSAE News & Events
News Briefs
AMA Executive Conference Centers
University of Georgia Center for Continuing Education
Wyndham Bay Point Resort & Spa
Featured Stories

Register today!

Social Media for Association Executives: Where to Spend Your Time for Maximum Results

Your time is limited, but you know social media is an essential part of your overall communication and marketing strategy. Corey Perlman will begin by helping you prioritize what to focus on, what you should delegate, and what to ignore. He'll then share three specific strategies that will help you build credibility, stay 'top of mind' and create value with your members and perspective members.

Corey Perlman is an entrepreneur, bestselling author and nationally-recognized social media expert. His most recent book, eBoot Camp, (Wiley) became an Amazon.com bestseller and received global attention with distribution rights deals in both China and India. He delivers keynote presentations and workshops to audiences all over the world.

Corey's company, eBoot Camp, Inc., is a social media marketing company that builds and manages online marketing campaigns for businesses. Visit www.eBootCamp.com to learn more.

10:30-11:30 am - Communications SIG meeting
10:30-11:30 am - New Member Orientation (open to all new and prospective members)
11-11:30 am - CAE Interest Meeting
11:30-12:00 - Networking Reception
12:00 - 1:30 pm - Luncheon featuring Corey Perlman, eBoot Camp Inc. - 1 CAE hour
1:30-3:30 pm - Workshop: Your Digital Footprint: From Heel to Toe (separate registration required; register here) - 2 CAE hours

Communications SIG Meeting - "What's New in Association Publishing: Tools for 2013"
As an individual in charge of the communications needs of your association you know that your members expect to receive routine communications as well as the usual membership directory and newsletter. But did you know there are options out there that can help your organization grow, communicate more efficiently and even earn non-dues revenue? Join us as we hear from Mark Migliore, group publisher with Naylor LLC, about the latest trends in association publishing and how you and your association can take advantage of all that the industry has to offer in 2013.

Spinach salad with strawberries, toasted almonds and balsamic vinaigrette
Warm rolls with butter
Herb seared French-cut breast of chicken with mushroom risotto and tomato basil jus and fresh vegetables
Lemon Chantilly cake


GSAE Member: $20 Early Bird; $35 Late (after April 12)
GSAE Guest: $30 Early Bird; $50 Late (after April 12)

Thank you to our sponsor
Thank you to our AV sponsor
Thank you to our host

How can you engage up-and-comers to lead your association into the future? In a recent blog, Sarah Hill of MemberClicks, offers both sides of the argument for recruiting future leaders on college campuses. For more examples of how to work with college students and build our future association community, check out our most recent issue of connections, which offers a first-person look at the GSAE Foundation Internship Grant, both from the association and student perspective.
Member News
The Metro Atlanta Chamber of Commerce's E3 Awards ceremony highlights companies, organizations and individuals working to conserve metro Atlanta’s natural resources, develop clean technologies to enhance our economy and environment, support sustainable projects and initiatives and to collaborate on solutions through university connections, marketing and education.  Jack Dozier, CAE, Executive Director, Georgia Association of Water Professionals, was presented the Lifetime Achievement Award on Friday, March 22.  This award celebrates a member of the metro Atlanta region that has embraced sustainability principles and transformed organizations or communities over years of dedicated vision and leadership.  Congratulations, Jack!

Jeff Wells has been named TAPPI's PRESS Manager.  TAPPI is the leading association for the worldwide pulp, paper, packaging, and converting industries.  TAPPI has an active membership of more than 7,000 engineers, managers, scientists, academics, suppliers and others from around the world.
Kinsay Sand, our favorite Asheville CVB representative the last five years, has made a momentous career decision towards the health/nutrition/fitness world and will be taking a job in Nutrition Counseling. Her last day with our friends at the CVB will be April 12th so be sure to reach out to her and show her some GSAE love and good wishes before then!

The City of College Park has named Mercedes Miller to the position of Executive Director for the city's Georgia International Convention Center (GICC).  Miller, who has been serving as the Interim Executive Director at the GICC, will be responsible for the leadership, operation and management of the state's second largest convention center.
The Sonesta Resort Hilton Head Island, formerly the Crowne Plaza, welcomes its first guests on April 4, 2013, after a $30 million renovation that began last December (2012).  When all renovations are completed in early May, the resort will offer guests 340 modern, fully refurbished guest rooms and suites, 23,000+ sq ft of flexible function space including a new junior ballroom, totally reconfigured restaurant and lounge concepts, new full-service spa, two heated pools, oceanfront pavilion, and a newly equipped fitness center. 

GSAE supplier member, Rick Bethea, CASE, Sales Manager, looks forward to working with GSAE member organizations to host their future gatherings at this AAA 4-Diamond award-winning facility. 
Clydette Morton, CMP, Marketing & Sales Manager for PPi, announces Atlanta’s TWELVE Hotels & Residences has selected PPi as its exclusive audio visual provider and production partner.  In addition, the Atlanta Convention and Visitors Bureau has chosen PPi as the partner production provider for the ACVB’s Centennial Celebration. This prestigious event will be a celebration of the last 100 years in Atlanta’s hospitality industry.  The Centennial Celebration is April 25th at the Georgia World Congress Center and will feature multiple stages, live entertainment and celebrity appearances.  Read the full press release here.
Named by The New York Times as one of the “Top 45 Places to Go” in the world, Chattanooga boasts not only a picturesque location nestled in the valley below three mountains and along the Tennessee River, but an event-conducive infrastructure.  Lori Morrison, Director of National Accounts, announces that Chattanooga Convention & Visitors Bureau has deployed Passkey’s GroupMAX online hotel booking technology in order to attract more conventions to the area, gain a competitive edge and deliver top service levels to convention attendees and meeting planners.  Read the full press release here.
Athens Convention & Visitors Bureau
Macon Marriott City Center
GSAE News & Events
Tuesday, April 23
GSAE Small Staff SIG Luncheon - "Social Media" presented by Alex Putman, Director of People & Engagement, Case-Mate
12-1:15 pm at Georgia Tech Hotel & Conference Center - 800 Spring Street NW, Atlanta
RSVP by Friday, April 19 to ahammerli@meetingexpectations.com or gene@sedc.org

Tuesday, April 30
T.E.A. (Tax Exempt Association) Group Luncheon - "Form 990 Changes, Problem Areas and IRS Focus"
11:15 am-1 pm at Maggiano's - 3368 Peachtree Road, Atlanta
$25.00 -  RSVP by Thursday, April 25 to Molly Amos

Wednesday, May 1
GSAE Board of Directors Meeting
9:30-11:30 am at Kellen Company

Wednesday, May 1
ATL SAFE (Atlanta Small Association Forum for Executives) Luncheon
11:30 am-1 pm at MemberClicks - 3495 Piedmont Road NE, Piedmont Center Bldg. 12, Ste. 110, Atlanta
Register Today
ATL SAFE is a complimentary executive peer roundtable for small-staff association executives. The roundtable, sponsored by ASAE's Small Staff Association Committee (SSAC), is a free-flowing discussion around the most pressing issues facing association executives with 10 or fewer employees.

Note about participation: **CEOs only meeting** Non-member small-staff association executives are invited and welcome to attend one (1) SAFE meeting, but should you choose to participate in future SAFE gatherings, it is requested that you join ASAE or GSAE.
Register today

View the full schedule

• Keynotes featuring Carol Johnson, Tom Morrison and Gabriel Eckert, CAE
• 3 workshops on Wednesday and 16 breakout choices on Thursday and Friday
• Up to 11 CAE hours, including a Wednesday workshop
• 3k Fun Run and a Shearing to benefit the Augusta Warrior Project

Book your room with the Augusta Marriott at the Convention Center today!
1) Main Tower - Standard Deluxe Guest Rooms – one king bed or two double beds
2) Suites Tower - Standard One Bedroom Suites with small living room – mostly two queen beds –Wed. & Thurs. nights only
• If you'd rather call, dial (800) 868-5354 or (706) 722-8900 and ask for Reservations. Our group is listed under GSAE Annual Meeting. The reservation cutoff date is 5/8/2013.

Silent Auction
Donate to the Annual Meeting Silent Auction today to promote your organization to association executives AND help GSAE raise money for educational programming.

Sponsorship Opportunities
Sponsor a general session, break or breakout! Download the sponsorship form, or contact GSAE for more details.

Join your GSAE buddies for a round of golf at The River Golf Club on Wednesday, May 29. Tee times begin at 10am. If you want to play, but forgot to register for it, email Jane Anne to get set up ($52 for 18 holes).

Give Back to Augusta!
Help GSAE give back to our host city by supporting the Augusta Warrior Project through the first-ever GSAE 3K Fun Run! The cost to participate is only $20 and you get an awesome t-shirt! You can run, walk, or participate as a 'ghost runner' (you pay the $20 registration fee, get the t-shirt, but don't have to run or walk the course). If you want to participate in the 3K, but forgot to register for it, just email Jane Anne. The Augusta Warrior Project's mission: Connecting Warriors and their families who live in the Greater Augusta area of Georgia and South Carolina (CSRA) with resources that improve their lives.

New this year: Watch out for more information on an opportunity to pose for, and purchase, professional headshots on-site at the Annual Meeting.
We need 2 CAEs to act as proctors on May 3, 2013 from 8 am - 2 pm at Building Owners and Managers Association of Georgia (5901-C Peachtree Dunwoody Road NE, Ste. 300, Atlanta, GA  30328).  To act as a proctor, you must meet requirements set out by the CAE Commission, including:

•    Hold the CAE credential.
•    Not have been involved in candidate preparation in the past year.
•    Not be a relative or have an employment relationship with any candidate at the administration of the examination you will be proctoring.
•    Protect the security and confidentiality of the examination and the confidentiality of the identity of the examination candidates.
•    Not discuss the content of the examination with any candidate before, during, or after the exam administration. You may clarify logistical instructions.
•    Administer the examination according to the instructions provided by ASAE.
•    Refrain from distracting activities during the examination such as eating or talking on the telephone.
•    Collect all examination materials and return them immediately after the completion of the exam via the means provided by ASAE.
•    Never comment or make any type of assessment of any candidate's performance on the examination.
•    Not discuss the examination with anyone else, except ASAE Credentialing staff and/or any CAE Commissioner.     

Please contact Wendy by April 20 if you're available to proctor on May 3rd.
GSAE is a CAE Approved Provider.  Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies.  For more information about the CAE credential or Approved Provider program, please visit www.whatiscae.org.
News Briefs
This year’s MEC theme, “Re:Imagine,” focuses on new ideas and concepts and encourages attendees examine the roles they play as planners and suppliers, as well as the people, products and elements involved with meetings and events, and how they are all intertwined.  The conference’s cohesive and immersive educational sessions, known as Knowledge Pods, will run Thursday and Friday, along with one of the largest meetings supplier trade shows in the southeast. The exhibiting trade show, concurrent Knowledge Pods and networking opportunities are for meeting and event professionals of all expertise and skill levels. Thursday evening is The Gathering, a social gala and charity fundraising event, from which proceeds will be donated to the Atlanta Food Bank’s Atlanta’s Table program.

For more information and to register, please visit the GaMPI website.
On March 8, 2013 the government issued a new and revised Form I-9. Employers should begin using this new form immediately. Employers who do not use this new form on or after May 7, 2013 will be subject to penalties imposed by federal law. Wimberly, Lawson, Steckel, Schneider & Stine, P.C. have provided compliance information.
Traditionally, most providers have enrolled in the Georgia Medicaid program to furnish covered services to Medicaid beneficiaries and to submit claims for such services. However, the Affordable Care Act (ACA) now requires physicians or other eligible practitioners to enroll in the Medicaid Program to order, prescribe and refer items or services for Medicaid beneficiaries.


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