Industry Events

This webinar is a continuation of our popular webinar series, "Closing the Millennials Membership Gap," which explores millennials influence on associations and non-profits. The concept of "Community" is paramount with millennials and understanding how this concept can be better implemented in associations and non-profits can help improve recruitment, engagement and retention of members. Along with Altai, Community experts from Higher Logic will be explaining what digital "communities" are, how they are being used by millennials and how your association or non-profit can implement a digital community.

Look Before You Leap Into a New AMS - Register here

Wednesday, October 19, 2016, 2-3 pm EDT

Many of today's organizations understand that they need to change their AMS systems to better meet the needs of their stakeholders, but how ready are they to make the leap? Our webinar, featuring Association Management expert Brandon Russ, will help attendees assess their readiness to change as well as give tips to identify tech partners.

For many organizations, digital marketing is a new undertaking. Associations are looking for how to best staff their organizations, craft campaigns and measure programs in the digital age. HighRoad U was created to help all associations evolve fully into digital (and help corporate marketers new to the association world understand what's different).

October 28: Toolkit of the Month Webinar
November 4: Gaining New Leads through eBooks
November 22: Toolkit of the Month Webinar
December 2: Personalizing Email & Web Experiences
December 20: Toolkit of the Month Webinar-Customer Engagement Plan Methodology
January 13, 2017: Using Webinars for Lead Generation