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November 2014

November 19 GSAE Luncheon & Tradeshow at Georgia World Congress Center

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Exhibitors - reserve your tradeshow booth today!

Attendees, $25 - register today! (association/non-profit professionals and 3rd party meeting planners only)

Chuck Wade is the President and CEO of The Council on Alcohol and Drugs. He has been the state director of Drugs Don’t Work in Georgia for the past seventeen years.

Since Mr. Wade became the state director of the Drugs Don’t Work program in 1996, Drugs Don’t Work in Georgia has been adopted by sixty-eight counties in Georgia and was named one of the 2002 Exemplary Substance Abuse Prevention Programs by the Center for Substance Abuse Prevention, the National Center for the Advancement of Drug Prevention, and the Centers for the Application of Prevention Technologies. Currently there are more than 9,700 certified drug-free companies in Georgia. These companies represent more than one million drug-free employees.

View Chuck's complete bio and connect with him on LinkedIn.

Schedule – Spend the Day with GSAE

Morning Workshop Options, 10-11:30 a.m.
Hotel Contracts Boot Camp for Experienced Meeting Professionals - John S. Foster, ESQ. CHME
You can be the best negotiator in the world, but the bottom line is whether your contract is legally clear, inclusive, and enforceable. Preparing a well-written hotel contract requires the strategic knowledge of what to negotiate and a strategy for preparing the wording in the contract. This session is for novices and pros that need a refresher on the basics. It will cover legal tips and pitfalls to avoid that every meeting professional must understand to survive in today’s business climate and avoid expensive lawsuits. Topics will include: John’s golden rule of contracting; breach of contract issues – "penalties" vs. "damages" and what’s enforceable; the importance of understanding profit margins in hotels; the two methods of calculating guest room attrition damages; a recommended formula for calculating attrition damages, the audit clause and privacy, cancellation vs. termination, plus much more. The session will be interactive and your questions will be addressed.

Working with Associations - Moderated by Sharon Hunt, CAE and Jack Dozier, CAE
You receive 3 RFPs from GSAE members in one day and can respond to only one? Which one would you pursue? Discover how to use a rifle instead of a shotgun to effectively sell to associations. From a survey of GSAE members, find the answers to these questions: What is the most important factor that association executives consider when selecting a provider of goods or services? What questions would association executives like to ask vendors? What are the frustrations that association executives have with vendors? What are the deal breakers in site selection? Who makes the site selection decisions?

Panel Discussion - Implementing Technology: The Good, The Bad and The Ugly
Implementing new technology, whether it’s a new AMS system, website redesign, or mobile app, can be fraught with challenges and frustration. But if successful, it can be a rewarding and unifying experience for your association and members. How can you make every project a success? How do you get Board and member buy-in? How do you plan for the financial and human resources and time commitment needed? How can you convert dissidents into project champions? GSAE members, Susan Cheshire, CAE, Sarah Stewart, and Jacob Wilder are coming together to share their experiences and answer your questions from the strategic to the tactical.

11:30 a.m. - 2 p.m. – Tradeshow & Lunch: A walking, talking, eating and connecting experience – it’ll be grand!
Check out our exhibitors here!

2-2:45 p.m. – Keynote & Fancy Dessert with Chuck Wade, plus all the cool giveaways, including a $10 gift card for EVERY attendee!

Exhibitor Cost:
GSAE Member Exhibitor: $750
GSAE Guest Exhibitor: $850
Loyalty Exhibitors (exhibited in 2013) receive a $100 discount
Booth share fee - $200 (to share with someone from a different company)

Exhibitor cost includes pre- and post-show mailing labels, logo, contact info & links to your website from our online tradeshow map and 2 registrants. Booths are limited to 2 representatives.

Please note: non-exhibiting corporate members/guests may not attend this event, in order to maximize our exhibitors' ROI. This is the only event with this type of registration limitation. Onsite registration is not available to our corporate members or corporate guests due to set-up requirements. Thanks for your understanding.

Thank you to our Keynote Sponsor:	Thank you to our Host:
Humana, Inc.	Georgia World Congress Center

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credit toward your CAE application or renewal professional development requirements. An additional 1.5 credits are available if you attend a workshop, for a total of 2.5 credits.

Trade Show Floor Set-up:	Interactive Tradeshow Map:

Thank You to our Food & Beverage Sponsors: