Across the Fence Newsletter
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October 22, 2020   
DoorKing, Inc.
LokkLatch® 3 Plus Dual Lockable Gate Latch
D & D Technologies (USA), Inc.®
The LokkLatch® 3 Plus key-lockable privacy and security gate latch features a contemporary design and interconnected locks provide locking and unlocking from both sides of the gate. Quickest and easiest through post installation of any product on the market.  Revolutionary installation process features a ball and joint connector rod that snaps firmly into place. Adjustable for perfect installations.  For residential or light commercial applications on any square post gate material: vinyl, wood, or metal.
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Nortek Security & Control, LLC
Association News

Get ready for an all new online learning experience as we bring AFA University to you this fall. We are taking Sales Training School (STS) and Gate Automation Designer School (GADS) online so that you can both stay safe and boost your career from the comfort of your home.

A three-day program that builds on the fundamentals of the buying and selling process. Salespeople will learn how to identify sales opportunities, develop effective listening and communication skills, and how to close sales by using product features and benefits.
Tuesday, November 3, 2020
Wednesday, November 4, 2020
Thursday, November 5, 2020



Formerly known as Automated Gate Systems Designer School (AGSD), this school is for individuals who design automated vehicular gate systems for either residential or commercial customers. It is also recommended for sales professionals in the automated gate industry.
Tuesday, November 17, 2020
Wednesday, November 18, 2020
Thursday, November 19, 2020


Be sure to check out the AFA website for more information regarding AFA University and upcoming online and in-person events that will be happening in 2021.

Register for AFA University Online Today!

AFA is pleased to introduce the 2021 Board of Directors! Our board members are an integral component of our strength and value as an association. We are grateful for the service of all of our directors, both past and present, and for the support of each AFA member in our family. Together, we are strong!

Title: Geofencing and SEO: A Two-Step Process to Get More Clients Online

Date/Time: Thursday, November 12, 2020 at 2 PM CST – 3 PM CST

RSVP Link:

Description: If you’re like most fence professionals, you want new calls from customers, but you don’t want to break the bank to target a widespread, broad audience.

BUT, what if you could drop DIGITAL business cards to every target customer, and it only cost you a penny each time it was shown on their phone or computer? Who wouldn’t want to do that?

All it takes is a Web Marketing strategy known as Geofencing.

Geofencing allows you to deliver highly-targeted business cards to your potential customers based on places they go, such as your competitor's locations, your own location, neighborhoods, and events.

Join us for this special presentation where Market Hardware’s team of Web Marketing experts, led by Doug Schatz, Director of Partnerships, will explain a simple process for getting the most out of your most profitable audience with Geofencing, combined with a strong SEO strategy to dominate new customer acquisition in your market.

The FENCETECH 2021 booth draw was a huge success. More than half the show floor is sold! It's still not too late to score a booth in a great space and get your company seen by thousands of potential customers at one of our most popular FENCETECH locations: Nashville, TN.
Check out the latest floor plan, 2021 exhibitor contract and sponsorship opportunities below. If you have any questions or are ready to secure a booth, contact Stephen Dennis at or call 314-561-6641.
Strong. Unfailing All-Day Access
The new LiftMaster® 24 VDC Heavy-Duty Variable Speed Slide Gate Operator is the perfect solution for Class I, II, III, and IV heavy gate and extreme applications. The continuous operation keeps commercial properties and gated communities working 24/7. Rated for gates up to 75 feet in length and 3,000 lbs. Custom 1.5 HP peak brushless 24VDC motor delivers up to 6 million cycles.

Click Here CTA
Chapter News


Thank you to everyone who came out and supported the AFA Midwest Chapter Golf Event!
We had a great turnout, and were able to present a $10,000 check to the AFA Education Foundation (AFAEF). We couldn’t have done it without the support of our member companies, sponsors, and guests.

Stay tuned for more Midwest Chapter events headed your way!



International Gate Devices
Access Hardware Supply
Oasis Composite Fencing
Fortress Fence Products®
Oasis composite fencing takes composite fencing to a new level of performance and beauty. Unlike traditional wood fencing, Oasis requires absolutely no maintenance. That means no staining, painting, or replacing boards – and they’re resistant to weathering and even insects. Help deliver tranquil luxury to your customers with Oasis composite fencing.

Explore Oasis
New Member Savings Program Partners

AFA Member Savings is a FREE member benefit program which can help you and your company save thousands of dollars per year. Members say participating in AFA's Group Purchasing Organization is a true "No Brainer."

Visit to find out more about the program and register.

MSP featured offer: Lamprey Systems

Shipping is typically the third or fourth highest expense for independent businesses. Cut one of your largest costs with Lamprey Systems: see immediate reductions in your FedEx/UPS expenses while gaining actionable insights into your shipping habits with no additional effort.

— FedEx and UPS auditing: Track and monitor ground, air and international shipments
— No-risk, no obligation: No long-term contracts, minimums or additional fees required
— Get a shipping assessment: Every member is entitled to a no-cost evaluation

Lamprey will submit claims for inaccurately billed shipments and service failures on your behalf, so all you have to do is sit back and manage your business.

Learn more about AFA member savings with Lamprey Systems here.


Welcome New Members
AFA extends its thanks to the following members who have recently joined the association as first-time members. Welcome to the AFA family!
Thank You Renewing Members
AFA extends its thanks to the following members who have recently renewed their existing membership. We're glad you're part of the AFA family!



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