Virtual Edge Institute (VEI) Report Shows Increase in Online Event Attendance

A recently released survey produced by the Virtual Edge Institute (VEI), reports an uptick in online event attendance. The survey, entitled the "Digital Event Benchmarking Report," interviewed more than 200 event professionals and found that 67 percent of respondents reported an increase in the online attendance of their meetings. Additionally, close to half of those interviewed (40 percent) expressed a desire to use interest in using online events to increase attendance at face-to-face events. VEI’s findings seem in line with the results of the recent CMP Census, which found that among CMPs surveyed, 17 percent plan video conferences and another 40 percent plan meetings and events with a virtual or hybrid component. Read VEI’s entire report online.

Events Industry Council