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APEX Wants YOUR Input on Room Block Poaching!

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The Convention Industry Council (CIC)ís Accepted Practices Exchange (APEX) recently announced the formation of a new workgroup to tackle the issue of room block "poaching." In the meetings industry, room block "poaching" refers to businesses that actively seek to recruit or divert event attendees away from official room blocks and into other hotel bookings.

APEX created the Room Block Poaching Workgroup, chaired by MaryAnne Bobrow of Bobrow Associates, Inc. and Michael Dominguez of MGM Resorts International, to develop resources to help planners better manage and protect room blocks. The first step in that endeavor is to conduct a survey to assess the scope and impact of poaching activity that planners have personally experienced and/or with which they have come into contact. To that end, we are asking all meeting planners to please take a moment to complete this survey by April 29, 2014. Please feel free to forward the link to any meeting planners who might like to participate.

Supplier partners will be able to provide information to help develop tools and resources as the program develops. Please check the APEX website for updates and stay tuned for more information.
 

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