Sustainability Webinar Series: Chairman’s Birds of a Feather Session - Sustainable Brand Experiences
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As more businesses and associations adopt organization-wide
sustainability goals, they are looking to events and exhibitions to align with
those values. From Millennials seeking more authenticity to companies
implementing their own version of the Paris climate change agreement, global
trends are reshaping the brand experience. Learn how organizations are
developing their brand with a purpose that is relevant and resilient enough for
the fast, transparent world we live in today. Explore how these changes have
begun to impact events and exhibitions. Gain insights into how event
professionals can prepare for a more sustainable future and grow their business
with purpose.
Learning Objectives:
- Discover how global trends are impacting business sustainability and CSR efforts
- Explore how businesses are applying sustainability strategies that are affecting their events
- Learn how event planners and show organizers can use sustainable brand experiences to enhance the attendee experiences
Speakers:
Moderator: Jeff Chase, Vice President of Sustainability, Freeman
Raphael Bemporad, Founding Partner, BBMG
October 24, 2017 11 a.m. EDT
Click here to register
