Today’s jobsites bring together team members from Baby Boomers to Gen Z—each generation with unique perspectives, motivations, and communication styles. Navigating these differences can be challenging but when embraced, they can become one of your team’s greatest strengths.
In this engaging and practical training, participants will:
- Explore key characteristics and drivers of each generation
- Understand how generational perspectives impact collaboration and communication
- Identify strategies to reduce friction and build mutual respect
Learn how to leverage generational strengths to create more cohesive, high-performing teams
Whether you're managing a multigenerational crew or working alongside peers from different generations, this session will give you the tools to lead with awareness, empathy, and confidence.
Transform your marketing approach from reactive scrambling to strategic success with a comprehensive annual planning framework. This hands-on session demystifies budget allocation, resource management, and calendar coordination to create marketing plans that actually work. Discover proven methodologies for aligning campaigns with business objectives and building realistic timelines that your team can execute. Learn practical tools and templates for tracking performance, managing resources efficiently, and demonstrating clear value to leadership. Whether you're planning solo or leading a team, you'll gain actionable strategies to eliminate last-minute rushes and create sustainable marketing momentum year-round.
Contractors in Texas, especially the D/FW area, have stayed busy through much of 2025. But the pressure of tariffs, a tightened border, and massive shifts in federal funding pose new challenges. How will the industry fare in the year ahead? Ken Simonson, chief economist for AGC of America, will review the trends and offer his fearless forecast.