Apply NOW for the IMEX-GMIC Green Awards!

By Roger Simons, CMP, Group Sustainability Manager, MCI Group

The IMEX-GMIC Green Awards for sustainability are the most sophisticated and widely respected awards our industry has to offer and the good news is that there are a lot of benefits for the winners.

But what do awards of this type bring to my business? I hear you ask. The merits are myriad – it's actually the best way to stand out from the crowd of competitors. It's a sure-fire way to get recognition for your business, your monumental efforts and your clients too.

Winning an award from IMEX-GMIC brings real credibility to your sustainability program and puts you in a league of elite winners from the top venues, meetings and MICE companies of the world.

Here are four great reasons to apply for the IMEX-GMIC Green Awards:

1. Free PR & External Validation
Advertising can be expensive, even the social media companies are now getting shrewder and charging more and more to get your message out to the masses. Winning an award brings you free publicity and brings you instant news to share with the world and your own employees. Receiving third-party validation from the IMEX Group and the Green Meeting Industry Council equally brings you instant credibility and separates your business from the greenwashers.

2. Sales Tool
Award winners attract sales. Think of those movies with the list of ratings and Oscars won on the front cover. Consumers are naturally attracted to companies and products that have been recognized. Don't underestimate the usefulness of having a raft of awards to your name when talking with existing or new customers.

3. Talent Retention
The MICE industry is all about people, without it we cease to exist. Every modern employee wants to work for a company that cares for the environment and society as much as its profit. Attract new employees with your award and motivate those already in house. After all, who doesn't want to work for a winning company?

4. Corporate Values
If your company is looking to be a leader in anything, winning an award can bring recognition to that corporate value. If you are integrating sustainability into your business, winning an award can reinforce that focus. Having an external validation of your leadership in any space is valuable and rewards all the hard efforts of the team that have been developing this focus. It also illustrates that when you say you are a leader in sustainability, you really are.

What are waiting for? Apply today!

The IMEX-GMIC Green Awards are jointly run with GMIC (Green Meeting Industry Council). They have been developed to recognize organizations within the meetings and incentive travel industry that are making an effort to minimize their environmental and social impacts.

There are four award categories. Apply by clicking the links below

Commitment to the Community
Green Meeting Award Small (less than 200 attendees)
Green Meeting Award Large (200+ attendees)
Green Supplier

The Certified Meeting Professional (CMP) is a
program of the Convention Industry Council

Convention Industry Council
700 N. Fairfax Street, Suite 510
Alexandria, VA, USA, 22314
Tel: 571-527-3116