The stats don’t lie—only 20% of American jobs require a 4-year degree or higher. Overwhelmingly, the majority of jobs require technical skills—like your school offers! Although it’s not beauty industry specific and promotes community college training this video and accompanying article have some great insights that might give your admissions team a different edge. It would also be great to share these statistics with local high school counselors when booking a speaking gig or career fair slot. Thank you to Steve Reiss from Vance Publishing for sharing this with AACS.

America’s Beauty Show, March 22–24 in Chicago, is giving an AACS discount for your students to purchase tickets. Click here to see this new program being offered by Cosmetologists Chicago, which includes 3-day access to the event and other benefits throughout the year. Call 312.673.4936 for complete details.

Beauty Changes Lives is dedicated to changing the lives of aspiring individuals looking to get into the beauty and wellness industry. BCL currently has four scholarship competitions open—and three of them are only available to AACS member schools (the fourth is open to licensed cosmetologists). Access marketing materials to help promote these scholarships to your prospects and new students.

Regina Webb ( Kentucky) 

Regina Webb Academy, President

4 years

 

I have been a licensed cosmetologist for more than 40 years. I also served on my State Board of Cosmetology for five years prior to opening my school

 

When we first opened our school, we had so many questions and the AACS members were and still are all so willing and eager to share their experiences. The conventions always offer great classes and presentations and that network of people is priceless. State Relations is so important because just because it is not happening in our state at the present time, does not mean it does not affect our industry as a whole. It is only when we unite to assist each other that we are able to preserve our integrity as educational institutions.

To find reports on various state-related issues, click here.

Every successful retailer knows that men and women buy differently. The same differences that affect purchasing decisions in the car showroom, department store and supermarket beer aisle also apply in the salon. Given that half of the world’s population is male and that the market for male grooming products continues to grow, it makes sense for beauty and wellness professionals to understand the buying behavior of men. Read this article in the latest edition of BeautyLink.