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Lawsuits Threaten AACS Schools

From Jim Cox, AACS CEO:

I wanted to follow up with you about the lawsuits pending around the country against some of our member schools. As you know, we became aware of these lawsuits in October. We now know of at least seven cases against member and non-member schools. The cases all allege the same thing—that students should be paid while enrolled in school and learning in the student clinic. We think that these cases are meritless, but obviously they have the potential to have a profound effect on our sector.  
 
It’s important that the schools win these cases. One thing I worry about though is that there may be some small school out there that’s been sued and either settles or doesn’t handle the defense appropriately. A bad outcome has the potential to set a dangerous precedent, so we’re monitoring the cases we know about closely with our counsel. We can’t monitor what we don’t know though—here’s where I need your help. If you have been or know of someone who has been sued by one of these lawyers, please contact me or the office so that we can be aware of what’s going on.  
 
(Jim Cox can be reached at jim@beautyschools.org or 800.831.1086, ext. 104.)
 
Upcoming Events (old)

Nationwide Specialized Teacher Training
The Career Educators Alliance (CEA) will be holding two-day workshops in five different cities throughout 2014:
  1. Kansas City, MO (January 27-28)
  2. Atlanta, GA (February 24-25)
  3. Denver, CO (March 17-18)
  4. Philadelphia, PA (April 14-15)
  5. Chicago, IL (May 19-20)
These sessions will inspire you to be the best teacher you can be, while offering tips on engaging students, teaching to a new generation and overcoming obstacles with your staff and students. The cost to attend is $149/person. For more information on these CEA Regional Events, click here.
 

Spring Operations Conference
The Spring event committee has been working on an exciting agenda for the upcoming Spring Operations Conference, May 2-5 in Phoenix, AZ. Included in the educational sessions, Spring will offer a variety of one-on-one opportunities for you and your staff to meet with an expert in different fields (like marketing, website development, admissions, financial aid, etc.). This year’s convention will also include an extensive financial aid track. Registration has not yet opened, but the latest information can be found at www.beautyschools.org
 
Beauty Change Lives

School Marketing Materials for Vidal Sassoon Competition
The Beauty Changes Lives Foundation has already awarded 20 individuals with 50 percent tuition scholarships to attend cosmetology school. Round 3 of this on-going competition launches January 28 and is open to your prospects (must have a start date of Jan. 28, 2014 or after). BCL has put together some marketing materials for your admissions department to take advantage of. Click here to access them.
 
PR Tips

7 Social Media Snafus to Avoid
Is your school guilty of treating its Instagram posts like Twitter or Facebook content? Do you begin tweets with the @ symbol? Have you turned a blind eye to Snapchat? This Fast Company post reveals seven common social media foibles marketers make. 
 
Business Tips

Why Your Best Employees are Quitting
The average length an employee stays at a job these days is 1.5 years. It’s said that employees don’t leave companies, but rather managers. Are you the reason your staff is looking for a job change? Most good employees leave for reasons that have nothing to do with money. Check out this great article and find out if there’s something you can do to avoid staff turnovers the first of the year.
 

Pivot Point International, Inc.

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