Improving Student Fit: How Marketing, Admissions and High School Partnerships Must Adapt

Another reason to attend AACS’ Annual Convention is our exclusive session on exploring opportunities for evolution in student engagement, enrollment and retention! This interactive workshop encourages dialogue on challenges, best practices and skills necessary in becoming a more valuable resource for prospective students.

Topics include:

Exploring the challenges and opportunities in engaging and advising students interested in career education
Reviewing the "low hanging fruit" in content marketing
Experiencing a day in the life of a high school counselor
Determining how to partner more successfully with high school guidance teams
Understanding the skills and tools needed to reach today’s student
Discovering the strategic role of technology in reaching, engaging and advising students
Determining the strategic role of admissions in student fit and retention
Realizing how to enhance the value of the admissions profession