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October 9, 2014
 
 

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Does Anyone Listen to the Radio Anymore?
Radio has long been an effective way to reach the teen market, but streaming music providers like Pandora, iHeartRadio and even YouTube mean that advertisers now have options beyond their local "teen" stations. A new MediaPost "Engage Teens" report reveals 77% of recent high school graduates are using Pandora—are you taking advantage of the advertising opportunities they offer?

 

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