ABA Bank Marketing
February 3, 2023
Five tips to inform banks’ paid advertising budget
In a digital world, determining where to earmark money is even more complex because there are so many avenues to take.
Banktastic
Financial Marketing Solutions
Brand Slam Awards: Simmons Bank’s mobile deposit sweepstakes
‘Mobile deposit has a lot of unknowns. That is why it was so important to give customers a risk-free way to see what it’s all about.’
Who are you talking to, and why?
Pannos Marketing®
We all talk about personalization, but for the word to be meaningful an FI needs to have a sense of who their audience is, and what motivates them. Find out how to use the power of personas to connect with customers.
READ OUR BLOG
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Marketing Money Podcast: The most underrated way to get attention for your bank
What really are the most effective ways banks can reach their audience?
Zogo
Survey: Many consumers prefer physical cards over digital wallets
A growing number of people say they prefer plastic debit and credit cards over digital wallets, in part because they view the latter as more inconvenient to use, according to a new survey by J.D. Power.
Looking for the right email partner? We check all the boxes.
ClickRSVP
Maybe you’ve hit a wall with your current email provider. Or find yourself needing multiple, expensive solutions to complete your email strategy. ClickRSVP’s proven, end-to-end financial email suite checks all the boxes, right out of the box.
Click Here To Learn More.
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Training

February 8
Webinar: Cut the Stress From Digital Lending — the 'New Normal' in Loan Origination

February 12 - 14
Conference: Conference for Community Bankers
JW Marriott Orlando Grande Lakes, Orlando, FL

February 13 - March 10
Facilitated Training: Marketing Planning

February 14 - 15
Conference: MDI Partnership Summits
JW Marriott Orlando Grande Lakes, Orlando, FL

February 16
Webinar: Incorporating Emotional Intelligence in Client Engagement

March 6 - June 3
Facilitated Training: Consumer Lending

March 13 - May 19
Facilitated Training: Introduction to Mortgage Lending

March 20 - April 14
Facilitated Training: Marketing Management

March 20 - May 26
Facilitated Training: Legal Foundations in Banking