ABA Bank Marketing
August 5, 2022
Is TikTok Right for Your Bank?
Margle Media, LLC®
TikTok is the fastest-growing social platform, boasting over one billion monthly active users (Statista). And your competitors are beginning to infiltrate the platform, reeling in those Gen Zers and younger Millenial consumers and capitalizing on the older ones. If you don't want the market to move past you, starting the integration process to include TikTok in your digital ecosystem would be wise.
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Regardless of where your bank stands on environment, social or governance-related policies, banks have good stories to tell investors who care about ESG—and telling those stories may help with regulatory compliance.
VGM Forbin
Financial Marketing Solutions
Balancing user privacy and convenience is full of tradeoffs, but GA4 makes it easier than ever to find the right mix based on your customers’ desires and local regulations.
Style or substance? How about both?
Pannos Marketing®
A Cooperative bank with a strong history of advocating for local businesses and families wanted their website to provide the same warm, informative experience as their branches. Pannos created a website that gave their substance great online style and functionality.
See the Results
Homeowners want to feel supported by their mortgage servicers, particularly with a possible recession looming, a recent survey showed.
Naylor Association Solutions
Bankers said that their customer experience investments focus more on product-specific messaging and customer acquisition.
Looking for the right email partner? We check all the boxes.
Maybe you’ve hit a wall with your current email provider. Or find yourself needing multiple, expensive solutions to complete your email strategy. ClickRSVP’s proven, end-to-end financial email suite checks all the boxes, right out of the box.
Click Here To Learn More.

August 10
Webinar: Marketing as a Strategic Partner

August 15 - September 9
Facilitated Training: Marketing Planning

September 5 - November 27
Facilitated Training: IRA Online Institute

September 11 - 13
Conference: Bank Marketing Conference
Denver, CO

September 12 - October 28
Facilitated Training: Analyzing Bank Performance

September 15
Virtual Conference: ABA/VBA Diversity, Equity and Inclusion Summit

October 2 - 4
Conference: ABA Annual Convention
JW Marriott Austin, Austin, TX

October 10 - November 4
Facilitated Training: Bank Lines of Business