In our next issue of PHTA Industry Insights, we explore the APSP-14 American National Standard for Portable Electric Spa Energy Efficiency and how the Department of Energy has a critical regulation hanging in the balance for early 2023 that could affect the hot tub or spa business. Justin Wiley, PHTA Vice President of Government Relations, Standards, and Codes; Nathan Coelho, Vice President of Engineering at Master Spas and IHTA board member; Tracine Marroquin, Vice President of Marketing at the Jacuzzi Group and PHTA board member; and Michael Michaud, Executive Director of the Hydraulics Institute share their perspectives.

Congratulations to the 2,659 pool, spa, and hot tub industry professionals who earned a new certification in November and December of 2022! We're excited to welcome:

– 17 CMS
– 23 CST
– 24 CHTT
– 13 CPI
– 2,530 CPO
– 46 CBP
– 1 Advanced CBP
– 3 Expert CBP
– 2 Master CBP

See the full list of names on our website!

Whether or not you're in California, today's CPSA webinar applies to you! Sabeena Hickman, PHTA President & CEO, and Robert Rankin of Heritage will be leading a discussion on workforce development. This webinar will cover the benefits of working in the pool, spa, and hot tub industry and how to attract younger workers to these jobs and careers. It will also cover PHTA's new workforce development initiatives, as well as an update on the PHTA apprenticeship programs and how you can get involved. Join us today, January 18 at 4 p.m. PT (7 p.m. ET).

If you've been meaning to register for the PHTA Leadership Certificate Program Powered by Cornell University, there's still time! The first cohort begins February 1 with a virtual, on-demand session, followed by the first live virtual session with your Cornell University professor on February 15. See the full schedule, coursework, and professor bios on our website. Limited seats remain, so save your seat soon!

Kirk Bianchi will be teaching GENESIS® D265: Master Designer Methods: Kirk Bianchi, Crafting the Outdoor Space as a Living Art Form next week at The Pool & Spa Show in Atlantic City. In the latest issue of NESPA's The Edge magazine, Bianchi explains the core components of this course, how it differs from other pool design classes, and what he hopes his students take away from it. Read the article today!

If you've already completed C201: GENESIS® CONSTRUCTION SCHOOL: Concrete Pools (and we know there are lots of you out there!), now is the time to take the next step and complete C410: Advanced Pool Construction. This course builds upon the foundation you learned in C201 and focuses on alternative pool construction materials, major defect repair, and the rehabilitation of old pools. C410 will be taught February 23 at Everything Under the Sun in Orlando. We hope to see you there!

Set yourself apart from the competition with a new professional certification this year! If you're a pool builder looking for new clients, now is the time to earn your Certified Builder Professional (CBP) designation. Join PHTA and GENESIS® March 1-3 in New Jersey, where NESPA will be hosting both C201: Concrete Pools and C260: Vinyl Liner/Fiberglass Pools. Register today!

PHTA members are now eligible to save up to 30% off the everyday public web price of Lenovo’s entire product line of laptops, tablets, desktops, servers, accessories, and more! Whether you need a technology boost at work, a device to stream your favorite TV show, or a tool to help with homework, Lenovo has you covered. Plus, receive free ground shipping on all web orders and monthly limited-time special offers. Visit www.lenovo.com/us/en/m1pht or call 1 (800) 426-7235, ext. 7249 (M-F: 9am-9pm ET, Sat: 9am-6pm ET).

The Pool & Hot Tub Alliance Mentor Match program reflects our commitment to you and your professional development. This unique online networking and career development tool helps you find, connect, and share experiences with others. Your mentor or mentee can be in the same city or on the other side of the world. Apply today to become a mentor or mentee!

We are actively looking for members to join the Standard Writing Committees (SWCs) for the PHTA-1 Standard for Public Pool and Spa Design, Construction and Installation and PHTA-16 Standard for Suction Outlet Fitting Assemblies (SOFAs) for Use in Pools, Spas and Hot Tubs. Fill out an application by January 27 to be considered!

Get the latest news on our advocacy efforts at the federal, state, and local levels, and find out ways you can get involved. Plus, get legislative alerts when there's an upcoming event or action item in your area.

PHTA Strategic Partner Raypak has listened to the voice of customer feedback and is delivering a best-in-class commercial electric pool and spa heating solution. You can stand up to the toughest of pool and spa conditions by utilizing this state-of-the-art heating technology with optimal controls and user interface. This product is a cut above the rest with its flow protection, load detection, low-temp operating mode, quiet operation, patent pending 50/50 mode, and reliable solid state relays.

Multichannel Merchant
Lower consumer spending is expected to cut ecommerce revenues in quarter one of 2023, but business owners who prepare to adapt at headwinds change will be able to weather the downturn is sales.

Inc.
The Consumer Price Index rose by 6.5 percent in December, down from the 7.1 percent increase experienced in November as prices stabilize.

AQUA Magazine
Although winter is not the pool season, professionals should take this time to prepare for the busier springtime.

Pool & Spa Marketing
The types of chemicals used in pool care each play a role in the “three Ps” of pool care: preventing disease, protecting equipment, and providing the correct swimming environment.