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PHTA UPDATES
PHTA is excited to announce its newest Strategic Partner, Pentair. The PHTA Strategic Partnership Program creates special opportunities for companies that promote the association’s initiatives, including education, advocacy, and market outreach. As part of the Strategic Partnership Program, PHTA will recognize Pentair’s commitment to the pool and hot tub industry by helping them maximize brand visibility, connect with thousands of engaged industry professionals, and unlock valuable opportunities.
  
PHTA is proud to announce this year’s winners of the PHTA Awards of Excellence. PHTA’s International Awards of Excellence program is one of the largest, most renowned design competitions in the pool and hot tub industry. These distinguished awards recognize exceptional installations of pools, spas, hot tubs, and water features that showcase the most beautiful, creative, and innovative work in the industry. Each year, hundreds of entries are submitted by builders across the U.S. and the world. Click the button below to see the full list of Gold, Silver, Bronze, and Merit winners.
 Calling all certified professionals: We want your video testimonials! Tell us why certification is for you. How has it benefitted you professionally? Record your video testimonial by clicking the "Learn More" button below and you’ll be entered to win a $100 Amazon gift card.
By submitting a video, you are giving PHTA permission to use your video in future marketing materials. EDUCATION AND EVENTS
GENESIS® is excited to launch a brand-new class, premiering at PSP/Deck Expo! D180: Drawing for Professionals will teach you fundamental sketching, drawing, and drafting skills, along with how to read and lay out plans. No previous drawing experience needed! Instructor Andy Kaner provides some more background on the course in this video.
GENESIS® wants you to take your pool construction skills to the next level. At PSP/Deck Expo, we're offering C201: GENESIS® Construction School: Concrete Pools. Just two weeks later, you can take C410: Advanced Pool Construction virtually. Visit the GENESIS® website to see the full list of upcoming and on-demand construction courses.
We've created an interactive guide for all things PHTA and GENESIS® that will be happening at the upcoming PSP/Deck Expo, November 13-18 in Dallas, Texas. See our Schedule-At-A-Glance, descriptions of events and features, an explanation of the new GENESIS® branding, and more. We can't wait to see you in person again!
 Now that the World Aquatic Health Conference (WAHC) has gone virtual, we've adapted the schedule to better fit attendees' schedules. WAHC will be in the afternoons only on December 7, 8, and 9, with a mix of live and on-demand sessions. And one of the benefits of being a virtual event is that the virtual platform will remain open through January 21—so if you miss a live session, you'll have 6 weeks to watch the recording!
PHTA is offering four in-person certification courses at PSP/Deck Expo, including Certified Maintenance Specialist (CMS) and Certified Service Technician (CST). The CMS course provides students a breakdown of required education to safely and adequately maintain a water vessel, and the CST course provides 24 hours of education for service technicians looking to elevate their knowledge. PHTA certification represents excellence in achievement and demonstrates the proficiency of the certified professional. Don't miss this opportunity!
PHTA is always looking for new webinar ideas! If you have suggestions for webinar topics, we would love to hear them! Please send the title, seminar description, learning objectives, and speaker bio to Katie Junkers, PHTA Director of Education, at kjunkers@phta.org.
MEMBERSHIP
PHTA is always growing! In September, 77 companies and individuals from around the country and the world joined PHTA. Meet our newest members and reach out to them to say hello!
Have a work question that has you stumped? Interested to see if other pool industry professionals around the country are experiencing the same challenges as you? Have a funny or insightful anecdote that you think others would like to hear? Share all of this and much more at myPHTA, the online community exclusively for PHTA members.
STANDARDS AND CODES
PHTA Codes staff and members assisted ICC on a staff inquiry regarding water quality issues in pools for use exclusively by animals.
FOR YOUR BUSINESS
Pool and Spa News
Each square foot of retail space must contribute to the bottom line. Hot tub retailers share their strategies for the perfect mix of products for the store. PoolPro Magazine
Web maintenance is a necessary task that must be balanced with other business priorities. There’s a free Google tool that can help. INDUSTRY NEWS
Lawn & Landscape
Lawn & Landscape magazine talks to three PHTA members, including Builders Council chair David Katz, about how contractors are handling the huge wave of pool requests amid product delays and labor shortages. AQUA Magazine
Pool owners and service professionals should be aware of the wide variety of specialty chemicals that are available to enhance the effectiveness of a typical pool maintenance routine.
UPCOMING EVENTS
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C410: Advanced Pool Construction
