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APMA News Brief
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February 20, 2020 In This Issue
National News
What PATIENTS Are Reading
National News
Taking stock of your current situation and turning goals into a formal business strategy are among the ways to help grow one’s practice.
Editor’s note: Take advantage of the many APMA resources on being your own boss and  how to promote your practice.
Upcoming evaluation and management guidelines could help to lighten the documentation load on physicians.
Editor’s note: Read APMA’s latest news on E/M Changes, which are Effective January 1, 2021.
EpiFix® Dehydrated Human Amnion/Chorion Membrane Allograft
MiMedx Group Inc.
Intended for homologous use in the treatment acute and chronic wounds, EpiFix allografts may be stored at ambient conditions for up to 5 years and are available in a variety of sizes. Explore the use of EpiFix® in your wound treatment applications.
Learn more
In addition to those who avoided taking medication because of price, a large number also skipped medication because of the length of time it took to fill a prescription, according to a new survey.
Private equity acquisitions of physician practices increased each year from 2013 to 2016, according to new research.
The Nature-Fit Difference
Tri Hawk International
Proprietary design addresses the insole issue: Rigid insoles do not allow the arch to move downward enough to fully handle the shock of a foot strike. Soft insoles collapse under pressure and cannot prevent the arch from flattening. Custom orthotics are designed to fit the patient’s flawed foot rather than make the foot healthy.
Early communication with patients regarding cost of care and offering a range of payment options can help put patients more at ease.
What Patients are Reading
Neglecting the health of one's feet can lead to a number of problems over time.
Editor’s note: APMA’s easy to read, concise Foot Health Conditions information page is a resource to share with your patients.
Ways to treat cracked heels including foot soaking, moisturizing, and choosing proper footwear.
Editor’s note: Share APMA’s Winter Health Tips with your patients.
Cold temperatures can be especially hazardous for the feet of those with diabetes.
A number of potential treatments are available for fungal infections of the toenails.
Dr. Scholl’s Compression Socks
Renfro Corporation
Uncomplicated Style. Superior Comfort. Designed for a casual and dressy look, shop our compression socks with reinforced yarns and smooth toe seams.
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Doing away with unnecessary tasks can help to reduce the risk of physician burnout.
Editor’s note: Visit for burnout resources
The financial impact of ransomware attacks in health-care continues to escalate.
Ortho-Dynamics Orthotic Laboratory
Since our inception in 1990, Ortho-Dynamics has been committed to engineering the highest quality custom orthotics and foot & ankle braces. Our motto says it all: "Leadership in Foot Care Technology... Partnership in Foot Care!"
Cadence Insoles
Free Trial!  Sold in Podiatry clinics across the country, Cadence provide varying degrees of semi-rigid support with enhanced shock absorbing comfort under the heel and forefoot.  Exclusive models available.  Call or email for a free pair. 805-458-0567
Interventional Academy
Complex Cardiovascular Catheter Therapeutics: Advanced Endovascular and Coronary Intervention is a for physicians specializing in interventional cardiology, vascular surgery, and interventional radiology, as well as fellows, residents, nurses, technologists, and other healthcare professionals interested in cardiovascular disease.
Disclaimer: Stories from sources other than APMA do not necessarily reflect APMA positions or policies. APMA does not endorse these stories. This content appears in the News Brief to enhance members' understanding of how media coverage shapes perceptions of podiatric medicine, and to educate members about what their patients, legislators and other healthcare professionals are seeing in the media.



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