MISCELLANEOUS

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Port of Long Beach (Calif.) – Employee Service Awards

One of the greatest assets of the Port of Long Beach is its workforce of 450 maritime professionals. Twice each year, employees who have worked at the port for at least five years, are honored at Service Awards celebrations co-produced by the Communications Department. Each of the employees being honored, some at the port for 25 or 30 years, is photographed at his or her workplace to be included in a PowerPoint presentation at the event, and each person receives a commemorative printed program, a Service Awards certificate and a variety of gifts, based on years of service.

Port of Long Beach (Calif.) – Maintenance Facility Mural

The 1960s Maintenance Facility at the Port of Long Beach was demolished because it was in the path of construction for the new $1.2-billion cable-stayed bridge being constructed to replace the outdated Gerald Desmond Bridge. To commemorate the old facility and the work that was accomplished there, and to add interior wall decor to the new, state-of-the-art Maintenance Complex, port staff designed a two-story wall mural measuring 20 feet tall and 24 feet wide that melds 35 new and archived photographic images into a photo collage.

Port of Long Beach (Calif.) – Summer Youth Employment Program

A strong supporter of global trade education, the Port of Long Beach knows that tomorrow's port leadership will grow from the fertile minds of today's students. Each year the Communications team presents a Summer Youth Employment Program that provides paid internships for 20 Long Beach high school students, teaming them with mentors from throughout the port. A total of 430 students applied for the 20 internships in 2013, and the number of applicants has soared to 535 for the 25 slots available for 2014.

Port of Los Angeles (Calif.) – School Boat Tour Program

Understanding that education is the key to a brighter future, the Port of Los Angeles is committed to helping students of all ages learn about ports, the maritime environment and the industries that facilitate goods movement and global trade. The Port of Los Angeles offers free educational boat tours to students – fourth grade through university programs - throughout the Los Angeles Unified School District (LAUSD) and other area school districts, charter schools, private schools, home schools, and colleges and universities. These free, hour-long narrated boat tours offer students a visual perspective of the daily operations at the port. In the past year, more than 10,000 students participated in the Port of Los Angeles’ free school boat tour.

Port of Los Angeles (Calif.) – TransPORTer (mobile education exhibit) Program

Bringing educational outreach to a whole new level is the Port of Los Angeles’ 53-foot mobile educational exhibit, the TransPORTer. The TransPORTer provides hands-on interactive experiences that broaden views of the Port of Los Angeles and its connection to the Southern California region and the nation, while teaching about its economic impact, jobs, and environmental, security and community initiatives. The TransPORTer teaches Southern Californians that from the clothes they wear, to the computer they work on or to the food they eat, the Port of Los Angeles plays a role in their daily lives. Through visits to community events, school campuses, and business and youth conferences, the TransPORTer brings the Port of Los Angeles directly to the community.

Port of New Orleans (La.) – New Port Logo

The Port of New Orleans’ previous logo was designed in the mid-1990s. It served the port well over the years, but the port is different today than it was then. Today it is a bigger economic engine for the city and state, generating 160,000 direct jobs statewide and $17 billion in spending. The port set records for container traffic and cruise passengers in 2012 and 2013. To stay ahead of market demand, the port has invested more than $100 million in capital improvement projects since 2012 and has a Master Plan to expand capacity. The bottom line is that the port is modern and prepared for the future and port management and staff wanted its logo to reflect that. Feedback had been that the port’s old boat logo could represent any maritime entity and didn’t represent New Orleans. The boat was also too whimsical and cartoonish to represent a modern gateway to world markets. And, with the impending Panama Canal expansion, a new, modern logo would say the port doing what it needs to do to stay ahead of the curve. The port set out to create a strong, contemporary icon that would distinguish it, and the city of New Orleans, nationally and internationally.