Hotelier Weekly
September 20, 2019
Central Midwest Regional Director Hitesh Patel hosted a Regional Conference & Trade Show on Tuesday in Kansas City, where we discussed relevant industry issues, an AAHOA update, and legislative priorities. The event also included an AAHOA Young Professional Focus Group, where hoteliers discussed technology, future challenges, and a host of other topics. In addition, North Central Regional Director Bhavesh Patel hosted the North Central Regional Conference & Trade Show in Detroit yesterday, where hoteliers across Michigan came together to learn, network, and make deals on the show floor. Thank you to everyone who attended these regional conferences, including all of our dedicated sponsors and exhibitors. 
AAHOA has launched a new research initiative around better understanding Independent Hoteliers, and this data collection is critical to several of our initiatives. The Independent Hoteliers Property Data Survey remains open until the end of September, is strictly confidential, and asks questions around independent properties, including the number of rooms and where they’re located. Please set aside a few minutes to complete this brief survey, or ask someone in your family or organization to complete it on your behalf. The survey should take no longer than three minutes to complete, and it will help us understand how we can better negotiate on your behalf. 

Last week at the 2019 Legislative Action Summit, AAHOA Chairwoman Jagruti Panwala spoke to Glenn Haussman of No Vacancy News about why now is the time to get involved with advocacy efforts and how you can actively participate. Check out the video here

AAHOA hosted an intensive Certification in Hotel Industry Analytics (CHIA) Workshop in Orlando on Tuesday, where many AAHOA Members received their CHIA designation. AAHOA hoteliers continue to recognize the value in professional development. With their new CHIA designation, they'll be able to make more informed decisions using hotel industry analytics, helping them further grow their businesses and protect their investment. Be on the lookout for the next CHIA Workshop, taking place at AAHOA's 2020 Convention & Trade Show in Orlando.
The Lodging Conference brings together the hotel industry's most influential leaders and dealmakers to discuss the latest around development, finance, franchising, management, construction, design, and operations. At this sold-out event, AAHOA officers provide the voice of America's hotel owners at various sessions and panels, covering topics such as c-suite leadership, economy, limited-, and select-service hotels, hotel investment, and AAHOA.
AAHOA is headed to the 2019 Wyndham Global Conference (Sept. 24-27), where we'll be hosting an incredible Women Hotelier Networking Reception (Sept. 24), sponsored by AAHOA and Wyndham, where you can meet, network, and enjoy the company of like-minded women hoteliers. Registration is open, so if you'll be at the conference, be sure to secure your spot at the reception. Then on Sept. 26, AAHOA will also host its Brand Alliance Meeting, where AAHOA Members can join AAHOA Officers and brand executives for the latest AAHOA updates and to learn more about our partnership. 
BDK America
Natural Stone Gallery
Events and Happenings
Have you registered to attend HX: The Hotel Experience Powered by AAHOA? Watch AAHOA Chairwoman Jagruti Panwala in our latest video to learn more about what to expect at the show. With a Young Professionals Networking Reception, 24 AAHOA-curated educational sessions, and hundreds of exhibitors, there’s something for everyone. Register today using promo code AAHOA19 and save, and we’ll see you in the Big Apple! 
Hospitality International announced its upcoming Brand Convention in Atlantic City, October 7-9, 2019. The conference lineup includes Glenn Haussman, Dima Ghawi, Mark Robinson, an AAHOA's own Treasurer Vinay Patel. Current franchisees can register for the convention by visiting 

Join us for the Regional Conference & Trade Show closest to you for access to top vendors, incredible networking opportunities, and region-specific industry updates you won't see anywhere else. Open to all hoteliers, and AAHOA Lifetime Members get a free gift for attending. 
Town Halls are a great opportunity to build your professional network and to learn more about AAHOA programs and resources available to help you strengthen every aspect of your business. These events are open to all hotel owners, even if you're not already a member. 
Head over to Facebook to regularly see our members doing great things. This week, AAHOA hosted seven Town Halls hosted all across the country, including the first-ever AAHOA Town Hall in South Dakota in Sioux Falls on Tuesday (hosted by Upper Midwest Regional Director Kalpesh Joshi and the Regional Ambassadors), we hosted a CHIA workshop in Orlando, and much more! 
Alliance Laundry Systems-UniMac
United Insurance Agencies
AAHOA Education
The California Hotel & Lodging Association (CHLA) and AAHOA have partnered to create a hands-on digital marketing seminar that gives you a comprehensive look at content strategy, maximizing ad opportunities, utilizing data analytics, reputation management, and more. Attend for just $129/person, and learn more here. (Please note that this event is for members of AAHOA and CHLA only.)
In the Market
SunTrust Robinson Humphrey reports, “Luxury (+4.2%) was the strongest chain scale for branded hotels; Economy was the weakest at -3.8%. Upper Midscale (-1.1%) and Midscale (-3.6%) underperformed the industry average. There are a lot of moving parts in last week's STR results. The biggest impacts were the easy y/y comp from the holiday shift of the Jewish High Holidays and the impact from Hurricane Dorian to the Eastern Seaboard.”
For more, read the full report. You can also access this month's RevPAR Monitor and P&L Analyzer
AAHOA partners with SunTrust Robinson Humphrey (STRH) to provide access to comprehensive analysis of current economic and market metrics for the hospitality industry. STRH is a leading, full-service corporate and investment bank dedicated to helping its customers successfully manage and grow their companies through a comprehensive range of strategic advisory, capital raising, risk management, financing and investment solutions.
IHG - InterContinental Hotels Group
ProSight Specialty Insurance
Featured Club Blue Member
As North America’s leading hospitality procurement services provider, Avendra offers AAHOA Members competitive pricing from its 800+ supplier contracts. Earn huge savings on engineering, rooms operations, administrative, replacement FF&E, and more! Visit or call 866-AVENDRA to start saving today!
Featured Platinum/Silver Member
Extended Stay America (ESA) is the largest integrated hotel owner/operator in North America with approximately 630 hotels across 44 states. As the leading brand in the mid-priced extended-stay segment, ESA has mastered the art of high occupancy, modest labor, and low cost to deliver attractive margins. With more than 25 years of experience specializing in the extended stay segment, we have refined and simplified our operating model with the right balance of services, amenities, staff, and operating processes that deliver an effective guest experience. Contact Stephen Miller at to learn more. 
Waterford Hotel Group
Hilco Industrial
Featured Member Benefit
AAHOA has partnered with CBRE to supply state- and region-specific benchmarking, trend, and forecasting data during the Business Meeting for all our Regional Conferences this year. AAHOA members receive a 10% discount on CBRE’s Hotel Horizons econometric forecast reports of 60 major markets in the United States. Click here to view additional benefits. Contact CBRE Client Services to claim your discount at or 855.223.1200.
Industry News
Associations such as AAHOA and AHLA have been advocating for hoteliers across America in Washington. The Protecting Local Authority and Neighborhoods Act would ensure home sharing platforms that offer short-term rentals would be liable for violating city and state laws from which they were previously not held liable. 
(Source: The Hill)
Service is the main offering in the hospitality industry. From the front desk to the back of the house, a hotel's business is often solely focused on service. But what does this mean for your service providers? There are ways that you as an employer can teach your employees mindfulness: what it is and how and when to use it.
(Source: Forbes)

There's no shortage of overlap across the various sectors in the hospitality industry but there are also striking differences. Occasionally, these sectors can learn from the other. In this case, there are a few tips that hotels can learn from cruise lines, from connecting with clients to bundling services into packages.
(Source: Hotel News Resource)
OMI Industries
Huddle House
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