Hotelier Weekly
June 22, 2023
Visual Matrix
AAHOA News
  
As summer continues to fly by, AAHOA's 2023 Charity Golf Tournament series is officially kicking off in July!
 
The first event in this series, the Mid South Region Charity Golf Tournament, will take place on Monday, July 24, in Georgetown, KY, at the Cherry Blossom Golf Club. Get ready for a day filled with golf, camaraderie, and impacting our community positively!
 
Here are four reasons to attend:
 
1) A Day of Golfing Excellence: Tee off at Cherry Blossom Golf Club, a premier golf course known for its challenging fairways and breathtaking views. Gather your golfing buddies, form a team, and showcase your skills on the greens as you compete against fellow enthusiasts.
 
2) Networking and Building Connections: Connect with industry professionals, local businesses, and community leaders. The tournament offers a fantastic opportunity to expand your network, create meaningful relationships, and explore potential partnerships.
 
3) Supporting a Worthy Cause: By participating in the Mid South Charity Golf Tournament, every swing and every putt will make a difference in the lives of those in need in the Mid South region.
 
4) Unforgettable Memories: This event is not just about golf; it's about creating lasting memories and having a great time. From the friendly competition on the course to the shared moments of celebration, you'll leave with cherished experiences and new friendships.
 
Register today for the Mid South Charity Golf Tournament!
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Leaders of the Asian American Hotel Owners Association (AAHOA), which represents 20,000 hoteliers of primarily Indian descent, will be in Washington this week to attend events in support of strengthening the bilateral relationship between the U.S. and India as Prime Minister Narendra Modi marks his first official state visit.
 
AAHOA Chairman Bharat Patel, Vice Chairman Miraj Patel, Treasurer Kamalesh (KP) Patel, Secretary Rahul Patel, and Immediate Past Chair Neal Patel will attend the welcome ceremony at the White House South Lawn on Thursday morning.
 
Later that day, the four current AAHOA Officers will be guests at Modi’s historic joint address to Congress.
 
“The hotel industry has long provided thousands of first- and second-generation immigrants from India an opportunity to achieve the American dream of entrepreneurship,” said AAHOA Chairman Bharat Patel. “The Biden Administration’s goals of strengthening ties with the world's most populous country and largest democracy will ultimately help advance American interests around the globe. As the largest hotel owners association in the nation, we are at the forefront of cultural and business ties between the United States and India. We recognize the importance of these relationships on both a personal and a global level.”
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On Friday, June 16, more than 150 attendees joined AAHOA at the Alabama Regional Conference & Trade Show at the Embassy Suites Birmingham Hoover in Birmingham, AL. The attendees had a chance to connect with exhibitors on the trade show floor and receive human trafficking training onsite. Additionally, more than $25,000 was raised in PAC donations!
 
AAHOA's Regional Conference & Trade Shows are the best way for you to network and connect with hoteliers and vendors from within your region. They allow attendees to catch up on the latest industry news and updates, network with fellow AAHOA Members, and learn about new and exciting industry-related products and services at the Trade Show.
 
These Regional Conference & Trade Shows also allow attendees to hear from and network with political leaders from the area. Several special guest speakers attended the Alabama Regional, including Mayor Frank Brocato, Mindy Hanan, the President & CEO of the Alabama Restaurant & Hospitality Association, Mike Raita, from U.S. Senator Tommy Tuberville’s office, and two special video messages, one from the Mayor of Birmingham, Randall Woodfin, and one from Governor Kay Ivey.
 
The hotel business is a significant driver of Alabama’s economy, with AAHOA Members owning 68.2% of the hotels there.
 
“I'm thrilled the Alabama Regional provided hotel owners, both branded and independent, with invaluable resources and advocacy from AAHOA,” Alabama Regional Director Sanjay Patel said. “My hope is all attendees gained enriching insights and formed strong networks that will propel their businesses to new heights. It’s events like this that make AAHOA the foremost resource and advocate for America's hotel owners.”
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After holding steady near historic lows for nine consecutive months, the Georgia unemployment rate ticked up in May, but the increase was smaller than the national jump in joblessness.
 
Unemployment edged to 3.2%, a tenth of a point higher than April’s level, as the economy added a solid number of jobs, but couldn’t quite absorb the flow of new job-seekers, the state Department of Labor said Thursday.
 
The report comes after many months of gathering headwinds for growth, including rising interest rates and a spurt of inflation last year, but it’s just one month’s data, said Bruce Thompson, Georgia’s labor commissioner. “It is too early to tell if we are on the verge of an economic correction.”
 
A key burden on growth has been the Federal Reserve’s campaign to tamp down inflation by slowing the economy with hikes in interest rates. The Fed hasn’t said it wants a recession, but its effort has dramatically raised the cost of borrowing, which tends to make companies more cautious about expansion and hiring.
Inflation is still higher than the Fed’s target, but it’s been ebbing and this week the Fed’s rate-setting committee met but did not raise rates, announcing a wait-and-see approach…
…While some sectors have recovered from the pandemic-triggered turmoil, hospitality is among those still adjusting. The sector still has many openings, even after adding 28,900 workers during the past year, according to the Department of Labor.
 
“We are now at 60 to 70% of where we were before the pandemic,” said Vik Zaver, Georgia Regional Director of the Asian American Hotel Owners Association, which represents 1,458 hotels and motels in Georgia, 68% of the total. “Staffing has been an issue since 2020. It is hard to fill positions — and that is true across the country.”
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Charter Communications Operating, LLC
Ajmera Law Group
Featured Content
  
Last month, AAHOA released an informational video about its 4 Pillars of Franchise Advocacy to advance AAHOA’s mission as the foremost resource and advocate for America’s hotel owners. These 4 Pillars of Franchise Advocacy represent the primary issues for which AAHOA advocates on behalf of member-hoteliers.
 
The 4 Pillars of Franchise Advocacy are separate from the 12 Points of Fair Franchising. The 12 Points is an educational primer. The 4 Pillars relate to AAHOA advocacy - the issues we know are most important to hoteliers.
 
The 4 Core Pillars:
  1. Mandated Vendors: Brands should not mandate specific vendors when there are multiple vendors selling goods of comparable quality at comparable prices.
  2. Rebates: Brands should disclose all vendor "rebates," which can also be called "discounts," "refunds," or "allowances," and should be returned to Franchisees through appropriate accounts.
  3. Loyalty Programs: Brands should reasonably compensate Franchisees when the brand sells loyalty points for cash and then allows travelers to stay at hotels owned by Franchisees.
  4. New Fees: Brands should not unilaterally or arbitrarily impose new fees on Franchisees that were not disclosed in the official Franchise Disclosure Document (FDD) without the approval of the Franchisees or a properly elected Franchise Advisory Council (FAC).
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Red Roof Inn
Member Testimonial
  
"I want members to be informed, prepared, and connected. How are we going to do that? We’re going to leverage technology, and we're going to have a higher level of member engagement until everyone on our team, the board included, is on board with us. And so, I'm excited to be your next chairman. I'm excited for our industry. And I can't wait to get started."
 
-Bharat Patel, AAHOA Chairman (2023-2024)
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AAHOA Education
  
The Franchise Agreement governs the legal relationship between the franchisee and franchisor. Learn not only the importance of negotiating your franchise agreement but also how to effectively negotiate it. We will also cover windows of termination/renewal, liquidated damages, and fees.
 
Presenters: Rahul B. Patel, Managing Partner, Patel | Gaines, PLLC and Cyra A. Dumitru, Associate Attorney, Patel | Gaines
Access the Recording
  
Last month, on May 23, Hospitality Financial & Technology Professionals (HFTP) held a complimentary webinar for all industry stakeholders. This exchange was part of a deepening partnership between the associations with a shared pursuit to advance the hospitality environment to the benefit of their members and the overall industry.
 
The webinar, titled "U.S. Legislative Updates from AAHOA," addressed AAHOA's initiatives on the U.S. Federal level, as well as state and local government levels.
 
Blake also covered policy recommendations that address the industry's labor shortage and SBA loan limits. In addition, she discussed how AAHOA works with states on STRs, OTA, evictions, and human trafficking awareness training and prevention. HFTP offers a robust Virtual Education program for its members, hosting between two to four hour-long sessions a month on a variety of topics of interest to its stakeholders.
 
You can watch the recording of the webinar here.
 
 
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dormakaba Canada Inc.
DIRECTV Hospitality
Featured Club Blue Member
  
HCareers is a real-time, tech-first solution for both employers and professionals in North America's hospitality industry and has placed more than one million professionals in progressive roles within the industry since 2001. They feature more than 25,000 job listings daily and support more than 4,000 registered employers. Hcareers has revolutionized job matching. Use our score to find the BEST opportunities based on YOUR personal profile. Check out the website and get started today!
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Hotel Equities
Karcher North America
Featured Platinum/Silver Partner
  
O’Connor is the largest property tax consulting firm in the United States. O’Connor’s team of professionals possess the resources and unparalleled market expertise in the areas of property tax, cost segregation, and commercial and residential real estate appraisals. Their proven solutions continue to help taxpayers reduce their annual property tax rates. To learn more information about potentially reducing your property taxes, visit their website.
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Visual Matrix
Alliance Laundry Systems-UniMac
Featured Member Benefit
  
AAHOA is proud to collaborate with Kennesaw State University to establish the Michael Leven and Lee Dushoff AAHOA Scholarship for Compassionate Leadership. This annual scholarship will support students seeking an undergraduate degree in hospitality management. For more on the qualifications and how to apply, please call 470-578-2206. To make a tax-deductible contribution to the scholarship endowment, please click here.
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Industry News
Like it or not, AI is here to stay and is having far-reaching effects on countless aspects of everyday life, including within hospitality. However, hoteliers must fully understand any potential legal issues behind using the technology long before implementation.
(Source: JD Supra)
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Though hoteliers often are highly attuned to ADA compliance with regards to guest accommodation, progressive properties understand that ensuring equal access also extends to its employees.
(Source: HospitalityNet)
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In its second installment of the newly launched Hospitality Industry Sentiment survey, STR reports that group travel is on the rise, compensating for a slight dip in leisure travel.
(Source: HNR Hotel News)
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Intellihot
Today's Hotelier - In Case You Missed It

JUNE ISSUE

The June 2023 issue of Today's Hotelier magazine is out now! This month, we're exploring a handful of topics, with a special focus on staying ahead of design trends, including budgeting for current and upcoming hotel design trends, getting back to basics, and much more.

Featured Content

Join thousands of AAHOA Members, brand CEOs, and industry professionals by subscribing to our magazine. Receive every digital issue of Today’s Hotelier as soon as it’s released to the public. Click here to subscribe.

In the Market
  
Truist Securities reports, “Overall U.S. RevPAR was +1.5% y/y for the week ending 6/17/2023, per STR, above the prior week's result of -1.2%, but below the trailing 10-week average of +2.7%. Vs. 2019, RevPAR was +11.1%, above the prior week’s result of +10.0%, but below the trailing 10-week average of +12.4%. With more employers providing a work holiday for Juneteenth in 2023, we assume there was some impact to business and leisure travel. Midweek occupancy presented a pull forward of business travel demand pre-holiday which we assume reverses for the week ending 6/24/23. Weekend RevPAR appeared to have 2-4 points of positive impact. Upscale RevPAR: +3.4% y/y and +5.6% vs. 2019; Upper Midscale RevPAR: +1.6% y/y and +9.1% vs. 2019.”
For more, read the full report here, and read the China/Europe report here.
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