The Toolbox
Western Retail Lumber Association
WRLA Weekly ToolBox: May 31, 2012|
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The Retail Council of Canada have asked for the support of WRLA members in addressing the price disparities between Canadian and US product. This same issue was identified through our recent Strategic Planning and Wage and Salary Surveys as an area that is having a negative impact on members’ growth and profitability. Please print off the attached letter and sign. http://www.retailcouncil.org/advocacy/national/issues/finance/letterwriting/ Thank you for your support, Gary Hamilton President, Western Retail Lumber Association (WRLA) |
 Our Association's Greatest Honor! The WRLA wants to recognize the individual who is or has been actively involved in the building supply industry, who has faced challenges and recognized opportunities, and who wishes to share best practices with the association.
This individual has received the respect of fellow members of the association through contributions to the industry, the community, and the WRLA.
Deadline for receipt of Nominations: Friday, September 7, 2012
Nomination forms are available on www.wrla.org/Industry-achievement-award or contact Gary Hamilton at ghamilton@wrla.org or 800-661-0253 ext 1
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TIM-BR MART has launched a national new marketing campaign using the brand platform, "You can do anything," beginning this month. The campaign’s message endeavours to inform consumers that TIM-BR MART has knowledgeable staff and quality products to aid them with their project, making TIM-BR MART top of mind with homeowners for home improvement and renovations. The advice TIM-BR MART team members give will help consumers go from thinking, "I want to do that" to knowing "I can do that." "Our goal is to build awareness among consumers that TIM-BR MART can help them build their dreams," said Jon Irwin, VP of Retail Services. "With the helpful guidance of their local TIM-BR MART, their only limit is their imagination." This will be one of the largest media campaigns in TIM-BR MART’s history. The brand positioning will be supported by national television and radio advertising, print ads, in-store POP and a consumer website. TIM-BR MART developed this initiative with their agency of record, Revolve. |
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August 16 - 18, 2012 November 28 - 29, 2012
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NEW ASSOCIATE MEMBER |
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Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications.
Visit https://www.naylornetwork.com/wrl/articles/toolbox-v6.asp?aid=178159&issueID=25591 to view the full article online. |
