WRLA Toolbox: May 22, 2014
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Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market. We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.

What's Going On



WRLA Terry Yates Memorial, Steinbach, MB August 19th - CLICK HERE
19th Annual WRLA Calgary Classic, Sundre, AB September 4th - CLICK HERE
WRLA Golf Kenosee, Kenosee Lake, SK  September 17th - CLICK HERE

Visit www.wrla.org for more information

 


WRLA Bursary & Scholarship
Applications Available Now!




Visit our Website for more information:
www.wrla.org/education-a-training/bursaries-and-scholarships
 
or
Contact Krista Scherpenzeel at kristas@wrla.org or 1-800-661-0253

 

 

Exhibitor Contracts have been emailed - if you didn’t receive yours, you can download it from the link below.
Please share all show information with all your booth personal
www.wrla.org/exhibitor-information/exhibitor-guide .


Check out the 2015 Interactive Floor Plan - Find your Booth! 
www.wrla.org/exhibitor-information/floorplan

Complete your contract and return to Ckelly@wrla.org in order to reserve your booth – deadline is June 13, 2014
*Booth invoices will be emailed in August.*

Want to expand your Brand Reach? 
Contact us today about Sponsorship Opportunities!
Forms are available here: www.wrla.org/exhibitor-information/exhibitor-guide or you can call us today at 1-800-661-0253

 


The WRLA will publish its’ annual Directory in July 2014.

 
Each membership will receive one directory.
Additional copies are available to members only at a cost of $60 each.

CLICK HERE to Order ADDITIONAL COPIES

 

Want to get involved with WRLA NexGEN?



Be part of the conversation
Visit
www.wrla.org/nexgen Today!



 

 

We encourage your participation in the enclosed survey as the more companies that participate, the more credible the data will be. 

The information we request in the survey not only benefits those who participate, but also provides useful information to the Association in meeting the needs of our retail members.  All survey information received from our members is confidential. Only the summarized information totaled from all responses will be distributed.

All companies who complete the survey
will receive a copy of the results FREE ($99 value).


Start Survey Now - CLICK HERE


Questions? Contact Krista Scherpenzeel at 1-800-661-0253 ext. 2 or kristas@wrla.org

Thank you in advance for your participation!
 

The time to get ready for Calagary is NOW!
Take a peek at the beautiful city hosting the 2015 WRLA Buying Show!

   

WRLA TV is a great place to find out what's happening in your Industry!
Breaking News | Industry Announcements | Highlights from Industry Events | Advertising | New Products | Helpful Tips

CLICK HERE for our Media Kit and to find out how you can
advertise on WRLA T.V!

CLICK HERE to Watch Now!


 


Got News?  Share it with us! 
And always watch for new videos and updates from the WRLA!

   

Help us get the word out about OUR Industry!

 
Industry News

The former CEO of TIM-BR MART Group has joined Slegg lumber & Construction Materials Ltd. as the general manager.

Urquhart was formerly president and CEO of TIM-BR MART Group until his sudden departure last fall. Ron Slegg, one of the brothers who own Slegg Lumber, had been chairman of TIM-BR MART Group during most of Urquhart’s tenure.

"It’s a great landing for me, because I worked directly for Ron in his role as chair at TIM-BR MART for nine and a half years" says Urquhart.
 


Did you know?
In most insurance policies Cyber & Privacy Breach are not covered?



Are you exposed to data breach and cyber liability?
Do you store, hold or even pass on to third parties personal information about clients, customers or employees (includes electronic as well as paper files/data)? If you do, you will have an exposure to the legal and regulatory ramifications of a data breach.

CLICK HERE to Learn more!

 


Protect the health of your family with MAYO CLINIC Expertise via MyCare Health Benefit Option!

What Is MyCare Health Benefit Option* (HBO)?
MyCare HBO provides Plan Members with access to Mayo Clinic expertise throughtheir team of over 3,700 experts for medical diagnosis so the best treatment and recovery plan are not delayed.

CLICK HERE for the complete details!

 


Although it doesn’t seem like it right now, the hot, humid days will arrive soon. That means your customers will be looking for ways to stay cool. Here are four products that can boost sales in your cooling category this season.

  • Air circulators
    Unlike the traditional tabletop fan that moves air in a single direction, air circulators move air around an entire room. These products are also more expensive than traditional fans, so train your employees on their benefits so they can upsell.
  • Mini-splits
    This ductless heat pump system can provide hot or cold air and is perfect for cooling an individual room. The mini-split is less expensive to operate than a gas furnace because it operates on electricity. Installing one is also not a project most do-it-yourselfers will tackle. Have a list of recommended installers that you can give your customers.
  • Repair items
    Many homeowners, in order to save money, are more likely to repair their air conditioners themselves than hire someone. Make sure you have some universal repair parts on hand. Offer this as a point of differentiation between yourself and the big boxes, as most of them either do not carry repair parts or have a limited offering.
  • Wi-Fi thermostats
    Programmable thermostats can save consumers money in the summer as much as in the winter. The latest development in this product is Wi-Fi control capabilities. Consumers can control the temperature of their homes from their smartphones or tablets. To best show your customers how it works, install one of the thermostats in your own home. Then you can show your customers how you can control your home’s temperature from your store with the smartphone app.

WRLA IN PARTNERSHIP WITH NRHA

The goal of the North American Retail Hardware Association is to help independent hardware and home improvement retailers become better and more profitable merchants through a wide array of educational and training programs, financial management resources, and human resource tools that are all available online. WRLA members get unlimited access to a full range of training and management services when they join NRHA through the WRLA. CLICK HERE for more Information.

 
Calendar of Events


June 18 - 20,  2014
Castle Western Buying Expo
Calgary, AB

August 14 – 16, 2014
Orgill Fall Market
Chicago, IL
www.orgill.com

August 19.  2014

WRLA Terry Yates Memorial Golf Tournament
Steinbach, MB

September 4. 2014
WRLA Calgary Classic Golf Tournament
Sundre, AB

September 10 - 13, 2014
BSIA 2014 Westcoast Building & Hardware Show
Whistler, BC
www.bsiabc.ca

September 17. 2014
WRLA Kenosee Golf Tournament
Kenosee Lake, SK


To view the complete Events Calendar  CLICK HERE

 
Association Publications

Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:

The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.

The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this
weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.

Directory & Product Source Guide:
WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.

WRLA.org: Our website averages more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.

WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.

For more information about these opportunities, click here for the media kit or contact:

Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com 

 
WRLA Videos


Stay up-to-date on the latest industry news and events with our engaging new communication channel.

Have you watched the latest episode on our WRLA TV channel? Don't wait to take full advantage of this terrific media channel, one of the many benefits of your WRLA membership!

Check it out here!


 
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If your company has news that you would like to see in The ToolBox, please email your news releases to news@wrla.org
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