WRLA Toolbox: January 30, 2014
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Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market. We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.

What's Going On


Thanks to all our Members for making the 2014 Prairie Showcase a huge success!


Stay tuned for more stories, pictures and information over the next couple of weeks; but for now visit our Facebook page to see pictures and highlights from the Show!

WRLA Facebook Page



And a BIG Thank you to Saskatoon for having us!

 


2015 WRLA Buying Show Hotel Reservations –
Group and Individual

January 21 - 23, 2015, Calgary, AB

The WRLA has enlisted the professional services of International Conference Services (ICS) Housing Bureau to assist in coordination of the delegate housing requirements for the 2015- 2017 WRLA Showcases.

IMPORTANT NOTICE
2015 WRLA Buying Show, Calgary, AB
Individual ONLINE guest room reservations will commence February 6, 2014 at www.wrla.org
*Check buying group/block booking codes prior to making individual reservations*
Visit our website to see hotel selection, maps, and show agenda.

If your company requires meeting space and group hotel blocks please refer to the following official list of preferred hotels. Group blocks will be assigned on a first come first serve basis so don’t delay.

View venue map, hotel summary and access group housing order form here:
http://www.wrla.org/about-the-show

2015 Show Itinerary

Wednesday, January 21, 2015  
Opening Night – Hyatt Regency
Thursday, January 22, 2015  
Buying Show – BMO Centre & Gala – Hyatt Regency
Friday, January 23, 2015
 
Buying Show – BMO Centre & Closing Night Party – Telus Convention Centre

WRLA Buying Show Online Reservation System
Book your hotel for the 2015 WRLA Buying Show using the Online Reservation System. The system provides one central place for all hotel options to be reviewed, where you can easily compare rates, hotel amenities and make reservations.

Housing Policy:  The WRLA, producer of the WRLA 2015 Buying Show, would like to remind all Show attendees and exhibitors that WRLA 2015 Buying Show uses ICS (International Conference Services Ltd.) for show accommodations.  Any claims by any other organization stating that they are the official WRLA 2015 Buying Show housing agency are untrue. Please feel free to contact slabossiere@wrla.org  for further information.

 


  Did you miss our first Networking Luncheon?
Don't miss the next one!



Complete the Questionaire and we'll have your contact information for our next event!

NexGEN Questionaire - CLICK HERE

For more information on the NexGEN Program visit
 
www.wrla.org/about-wrla/negen
or contact Krista Scherpenzeel toll free at 1-800-661-0253 or kristas@wrla.org
 

 

Don't miss our latest videos on WRLA TV!



WRLA T.V is a great place to find out what's happening in your Industry! 
Breaking News | Industry Annoucements | Highlights from Industry Events |  AdvertisingNew Products Helpful Tips

CLICK HERE for our Media Kit and to find out how you can advertise on WRLA T.V!

CLICK HERE to Watch Now!



 


Got News?  Share it with us! 
And always watch for new videos and updates from the WRLA!

   

Help us get the word out about OUR Industry!

 
Industry News

Four Ways to Prevent Shoplifting:

  • Have good customer service. This is the single most effective way to prevent shoplifting from happening in your store. Shoplifters want to be left alone, but showing you are constantly present will discourage them.
  • Train your employees on how to spot shoplifters. Send them through NRHA’s Loss Prevention course in External Theft. This will alert them to the various ways shoplifters try to conceal products and will tell them what they should do to prevent theft before it happens.
  • Refine your store layout. As much as it is within your power, arrange store fixtures to prevent blind spots that are difficult for you to see as you walk down main aisles. Use bright lighting to maximize visibility. Place theft-prone merchandise, like power tools and accessories, near the front of the store.
  • Use deterrents. Have visible deterrents around the store that let customers know you take a proactive approach to shoplifting. Signs warning against shoplifting, cameras, mirrors and locked cases for theft-prone merchandise are all ways to send the message that you are watching.


A Plan for Philanthropy
Credit card readers are down; a cashier is late; and what’s that little Post-it note on your door say? Just that your lead sales associate quit without notice. As retailers, everyone has had these days—when you just want to pack up and go home, yet you don’t even have time for lunch, let alone one more thing on your calendar.

But it is an important decision to decide to make time for helping your community. It creates more purpose to cut through the day-to-day chaos that comes with your line of business. The important thing to remember is that the people in your community support your business, but what are you doing to support them? Even though a lot of the time it doesn’t seem like you have it in you to give any more of yourself, making time will provide a payback that is beyond measure.

The reward will be when you know that you have helped the community that supports your business. It’s a great way to show your customers that you are committed not only to servicing them but to being an active participant in your community.


WRLA IN PARTNERSHIP WITH NRHA
The goal of the North American Retail Hardware Association is to help independent hardware and home improvement retailers become better and more profitable merchants through a wide array of educational and training programs, financial management resources, and human resource tools that are all available online. WRLA members get unlimited access to a full range of training and management services when they join NRHA through the WRLA. 

Visit www.wrla.org or CLICK HERE for more information about NRHA.

 

WORLD HEADQUARTERS, TORONTO, January 6, 2014 —

HARDLINES has been a source of breaking news for vendors and retailers, news services, and competing publications for almost 20 years. But until now past issues have been reserved for paid subscribers of the weekly HARDLINES e-newsletter. Effective immediately, past issues, starting one year ago from the present date, are available on www.hardlines.ca, all the way back to 2000. The rise of the big box, the consolidation of the industry, and evolution of buying groups are just some of the historic threads that can be traced through this rich trove of home improvement journalism.

The newly released Hardlines Archives and an enhanced Daily News Service are fully searchable and categorized chronologically for easy viewing. It’s all part of a new design for the Hardlines website, making it easier to navigate and providing archives of both our Daily News and weekly e-newsletter. Other features include easy access to free samples of all our publications, every issue of HHIQ magazine, a full calendar of industry events, Classified Ads, and Hardlines TV. The enhanced site also features innovative new advertising opportunities for retail and vendor companies.

The release of the Hardlines Archives and the enhanced Daily News Service, plus a library of digital magazines and a proprietary range of conferences and special reports are all ways that Hardlines is connecting the Canadian hardware/home improvement industry.

About Hardlines
Now in its 19th year, Hardlines is a leading authority on the retail home improvement industry. Hardlines’ products and services include its weekly HARDLINES electronic newsletter; its hard-copy magazine, Hardlines Home Improvement Quarterly; a comprehensive and informative website; a free Daily News Service; and the Annual Hardlines Conference Series, a two-day symposium that gathers retail executives from all over the world. For more information, please contact Michael McLarney, Editor of Hardlines at 416-489-3396 or mike@hardlines.ca.

 
Calendar of Events


Feb 5 - 7, 2014
ABSDA Show
Moncton, NB

February 21 - 22, 2014
TIM-BR Mart Show
Congress Centre - Toronto, ON

February 27 - March 1, 2014
Orgill National Show
Orlando, FL

To view the complete Events Calendar  CLICK HERE

 
Association Publications

Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:

The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.

The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this
weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.

Directory & Product Source Guide:
WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.

WRLA.org: Our website average more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.

WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.

For more information about these opportunities, click here for the media kit or contact:

Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com 

 
WRLA Videos


Stay up-to-date on the latest industry news and events with our engaging new communication channel.

Have you watched the latest episode on our WRLA TV channel? Don't wait to take full advantage of this terrific media channel, one of the many benefits of your WRLA membership!

Check it out here!


 
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If your company has news that you would like to see in The ToolBox, please email your news releases to news@wrla.org
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