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Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market.
We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.
WRLA Office will be Closed:
Monday December 23th ~ 4:00pm - Thursday, January 2nd, 2014 ~ 8:00am
From everyone at the WRLA office we wish you a safe and happy holiday!
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2014 WRLA Prairie Showcase Buying Show
January 22-24, 2014
Saskatoon, SK
REGISTER NOW - CLICK HERE
For all Show Details and to Register Now!
Interactive Floorplan Now Available!
All information regarding the show can be found on our website at www.wrla.org/prairie-showcase
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Going to the 2014 WRLA Prairie Showcase?
Join us for our first NexGEN Networking Session!
This program will be for the Next Generation; designed by the Next Generation.
When:
Friday, January 24, 2014
11:45 AM - 1:00 PM
(Last day of the 2014 Prairie Showcase)
Where:
Prairieland Park
Help yourself to our Buffet and join us in Breakout Room #5 - Hall A
Watch for NexGEN Signage!
Help the WRLA develop a program where you can become engaged and create relationships with other professionals and leaders in the Western Canadian Building Supply Industry.
For Details and to REGISTER NOW - CLICK HERE
Having trouble? Paste this URL into your browser http://www.cvent.com/d/k4qkr1
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Our Association’s Greatest Honour - Watch now to find out who the 43rd WRLA Annual Industry Achievement Award Recipient is!
WRLA T.V is a great place to find out what's happening in your Industry!
Breaking News | Industry Annoucements | Highlights from Industry Events | Advertising | New Products | Helpful Tips
CLICK HERE for our Media Kit and to find out how you can advertise on WRLA T.V!
CLICK HERE to Watch Now!
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Submission Deadline - EXTENDED to January 7, 2014 
Click for your "PALLET SPECIAL" Form - click here
"It is no secret that one of the key components to our shows success is the show specials. These "specials" drive attendance to the show and to your booths. Each year we hear of exhibitors having record sales and they attribute that to their specials." - WRLA Inc.
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Give your company and product a boost!
Enter your new product in the New Product Showcase Crystal Awards
For Details and Form CLICK HERE
*Only those companies exhibiting at the WRLA Prairie Showcase Buying Show are eligible to enter the New Product Showcase Awards.
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Platinum Sponsors
Castle Building Centres
JELD-WEN
Sexton Group Ltd.
Diamond Sponsors
Regal Ideas
TIM-BR Mart
Gold Sponsors
All Weather Windows
EPICOR
Home Hardware Stores Limited
iRecycle
Lancashire Distribution
RONA
Taiga
ProfitMaster Canada
Silver Sponsors
All Fab Building Components
Can-Cell Industries Inc.
Steel-Craft Door Products Ltd.
Naylor Publishing
Bronze Sponsors
Alexandria Moulding
Alliance Door
CanWel Building Materials Division
Cherry Insurance
DelRoc
Duchesne et Fils ltee
Euro-Rite Cabinets Limited
Harris Rebar
Johns Manville
Morneau Shepell
National Forrest Products
Olfa
Quikrete/Taget Products
Resisto
Seljax
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Kiah Hildebrand – Canadian Lumber Timbr-Mart – Winkler, MB
in commemoration of Ed Smith, formerly of Smith's Lumber Yards
Alisha McEwan - McMunn & Yates – Brandon, MB
in commemoration of Brian Smith of McMunn & Yates
Aidan Crawford - King Marketing Ltd, - Richmond, BC
in commemoration of the late Bill Bowie of Arctic Inland Building Supplies
Drake Cornell - Westrum Lumber Ltd. – Rouleau, SK
in commemoration of Dwight Dixon of Chatterson Lumber
Miranda A. Halladay - Creative Door Services – Saskatoon, SK
in commemoration of Terry Silverson of Security Building Supplies
Kyle Stratechuk - Simpson Strong-Tie Canada Ltd. - Maple Ridge, BC
in commemoration of Larry Wagner formerly of North American Lumber
Samantha Allegro – Johns Manville – Winnipeg, MB
in commemoration of the late Bob Mondy of The Sexton Group
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Got News? Share it with us! And always watch for new videos and updates from the WRLA!
  
Help us get the word out about OUR Industry!
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Ply Gem®, a leading manufacturer and distributor of exterior building products in North America, will showcase its expanded Canadian product portfolio at the 2014 Western Retail Lumber Association (WRLA) Prairie Showcase, January 22-24 in Saskatoon.
Ply Gem manufactures a comprehensive line of windows, doors, vinyl siding and accessories for the new construction, home repair, retail and remodeling markets in Canada. Earlier this year, Ply Gem integrated Mitten into its existing product and distribution system, expanding its portfolio and nationwide network of exterior building product distribution centres.
Now with more than 35 Ply Gem and Mitten by Ply Gem branch centres located in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec, New Brunswick, Prince Edward Island, Nova Scotia, Newfoundland and Labrador, customers have access to a wide-variety of exterior building products, including windows, doors, vinyl siding, replica stone, fencing, railing and architectural accents.
Visit booths 346/440 at the WRLA Prairie Showcase for more information and to speak with a sales representative. Additional information can be obtained at www.plygem.ca and www.mittenbp.com.
About Ply Gem
Ply Gem (NYSE: PGEM), headquartered in Cary, N.C., is a leading manufacturer of exterior building products in North America. Ply Gem produces a comprehensive product line of windows and patio doors, vinyl and aluminum siding and accessories, designer accents, cellular PVC trim and mouldings, vinyl fencing and composite railing, stone veneer and gutterware. Ply Gem employs more than 6,000 associates across North America. Visit www.plygem.com for more information.
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"In today’s industry, building professionals must consider every factor which can impact a project being completed on time and to exacting specifications," said Dave Engelhardt, president of CertainTeed Gypsum. "Easi-Lite 30 provides a level of fire protection and saves time and labor costs, without sacrificing performance features our customers expect from our lightweight gypsum products."
Easi-Lite 30 is comprised of up to 99 percent recycled material and is easy to score and snap, helping installers work more efficiently and effectively. Based on its lighter weight, up to 33 percent more product can be shipped on a flatbed, which can help reduce transport and fuel costs.
Easi-Lite 30 is UL Classified for Fire Resistance and included in UL/cUL Design W423 for use in 30-minute single layer wood and steel framed wall assemblies. It also complies with ASTM C1396 as a Non-Type X gypsum board and is ideal for use in commercial building code applications where a single layer one-hour fire rating is not required. Tapered edges and end tapes are clearly labeled so product can be properly identified for the appropriate application on the job site.
Easi-Lite 30 joins lightweight Easi-Lite 1®2-inch wall and ceiling board in a family of products that showcase a uniform high-strength, sag-resistant gypsum core with a recycled face and back paper, enabling building professionals to achieve the same high performance standards of a traditional gypsum board.
The entire Easi-Lite product line has achieved GREENGUARD GOLD Certification (formerly GREENGUARD Children and SchoolsSM Certified). The products have been designated as a low volatile organic compound (VOC) emitting product meeting CA Section 01350.
To assist with product specification, the full CertainTeed® gypsum product family has been evaluated by the UL Environmental Claim Validation (ECV) process. Products are listed in applicable categories on UL Environment’s Sustainable Products Database, allowing users to identify sustainable products by product category, company name, product name or evaluation type.
Easi-Lite 30 is now starting to ship on a regional basis across North America.
Offering a broad range of gypsum and finishing products for interior and exterior needs, CertainTeed Gypsum has served the North American building industry for more than 80 years and is a subsidiary of Saint-Gobain, the world’s leading producer of gypsum products. This, in combination with the full range of affiliated CertainTeed Corporation building products, provides architects, contractors, builders and dealers one partner to provide service and support for commercial and residential building projects. For more information, go to certainteed.com/gypsum.
About CertainTeed
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Valley Forge, Pa., has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, insulation, gypsum, and ceilings.
A subsidiary of Saint-Gobain, the world’s largest building products company, CertainTeed and its affiliates have more than 5,700 employees and more than 60 manufacturing facilities throughout the United States and Canada. Recognized as a 2009 and 2010 ENERGY STAR Partner of the Year by the U.S. Environmental Protection Agency, CertainTeed earned the 2011 and 2012 ENERGY STAR Sustained Excellence Award, the highest level of recognition for outstanding contributions to protecting the environment through energy efficiency. The group had total sales of approximately $3.3 billion in 2012. www.certainteed.com
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The bustle of the holiday buying season means more customers will likely be coming through your doors. To ensure the safety and security of your store during the busy holiday season, having the proper crowd control procedures in place is vital.
Your crowd control strategy should include these three steps:
• Remind and retrain all employees about your store’s emergency plan to address potential risks facing workers and customers.
• Dedicate a knowledgeable employee to communicate and manage crowds from arrival to departure.
• Establish clear protocols for conflict resolution. Giving employees the authority and tools to calm frustrated shoppers is important, especially if the need to diffuse a situation presents itself.
This Holiday Selling Season, Try a Gift Niche
Many consumers are out scouting stores in search of the perfect unique gift for everyone on their list. Consider adding a novel product niche to your store.
Determining the right gift niche for your market takes a bit of research. Work with your distributor or co-op to scope out the local competition and ask your customers what they’d like to see in your store. You might even poll your employees to find out what products customers have been telling them they’d like to see you sell as well. Start by selling a few of those items to see what demand is like, then keep rotating displays and add different inventory often to keep gift shoppers coming back.
WRLA IN PARTNERSHIP WITH NRHA
The goal of the North American Retail Hardware Association is to help independent hardware and home improvement retailers become better and more profitable merchants through a wide array of educational and training programs, financial management resources, and human resource tools that are all available online. WRLA members get unlimited access to a full range of training and management services when they join NRHA through the WRLA.
Visit www.wrla.org or CLICK HERE for more information about NRHA.
January 22 - 24, 2014
WRLA Prairie Showcase
Prairieland Park - Saskatoon, Sk
ckelly@wrla.org
January 22, 2014
WRLA Prairie Showcase
Opening Night Meet & Greet
Radisson Hotel - Saskatoon, Sk
kristas@wrla.org
January 23, 2014
WRLA Prairie Showcase
Gala Evening
TCU Place - Saskatoon, Sk
kristas@wrla.org
January 24, 2014
WRLA Prairie Showcase
Closing Night Party
TCU Place - Saskatoon, Sk
kristas@wrla.org
To view the complete Events Calendar CLICK HERE
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NEW ASSOCIATE MEMBERS
Circle Graphics / Forge Products (Head Office)
#1 – 17530 – 56A Avenue
Surrey, BC V3S 1G3
Phone: 604-576-6084
Fax: 604-576-6036
Main Contact: Mike Boram
Mike.boram@forgeproducts.ca
www.forgeproducts.ca
(Wholesaler) (Distributor) (Importer) hand and diamond tools, gate and fencing accessories
Hampton Lumber Sales (Head Office)
13091 Vanier Place
Suite 368
Richmond, BC V6V 2J1
Phone: 604-377-7294
Fax: 604-232-5401
Main Contact: Dino Zanni
dinozanni@hamptonaffiliates.com
www.hamptonaffiliates.com
(Manufacturer) (Distributor) OSB, lumber and panel products
Melnor Inc. (Head Office)
22A - 1064 Queen Street West
Port Credit, ON L5H 4K3
Phone: 540-722-5600
Toll Free Phone: 877-283-0697
Fax: 540-723-6483
Main Contact: Dave Evans
info@melnor.com
www.melnor.com
(Manufacturer) hose end watering products, garden cutting tools
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Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:
The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.
The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.
Directory & Product Source Guide: WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.
WRLA.org: Our website average more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.
WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.
For more information about these opportunities, click here for the media kit or contact:
Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com
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