WRLA Toolbox: November 14, 2013
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Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market. We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.

What's Going On


Don’t Delay, Register Today!
Plumbing and Electrical with Bob Sutherland, Winnipeg, MB

Plumbing (one day) November 25, 2013
Electrical (one day) November 26, 2013

  • Gain product knowledge of the items sold to do-it-yourselfers.
  • Get hands-on experience to explain do-it-yourself projects to customers.
  • Increase selling confidence and learn to turn customer problems into solutions and increase sales.

CLICK HERE to REGISTER ONLINE NOW!

WRLA member rate: $289 per day *Register for one or both courses
($50 rebate per course) see online registration for details)


 



2014 WRLA Prairie Showcase Buying Show
January 22-24, 2014
Saskatoon, SK


REGISTER NOW - CLICK HERE
 
For all Show Details and to Register Now!


Interactive Floorplan Now Available! 
 All information regarding the show can be found on our website at
www.wrla.org/prairie-showcase

 


Wednesday, January 22, 2014
Opening Night Meet & Greet
7:00PM - 11:00PM
Tickets: $40
Mezzaine Level, Radisson Hotel
Proudly Sponsored by Castle



Thursday, January 23, 2014
Gala Evening
7:00PM - 10:00PM
Tickets: $65
TCU Place, 2nd Floor
Featuring: Alter Ego
Proudly Sponsored by Jeld-Wen




Friday January 24, 2014
Closing Night Party
7:00PM - 11:00PM
Tickets: $65
TCU Place, 2nd Floor
Featuring: Johnny Reid
Proudly Sponsored by Sexton Group Ltd. 



BUY TICKETS NOW!
You will need to complete your 2014 Showcase registration before purchasing convention tickets.

 


WRLA Ladies Luncheon
Friday, January 24, 2014
11:30AM - 1:30PM
Da Vinci Room, Radisson Hotel
Tickets: $25

This year we are pleased to offer a wonderful selection of Food Stations, organized by returing favorite; Chef Trevor and his team of the Radisson Hotel. Should the food not be reason enough to join us, we're also very excited to taste some amazing wines that will accompany the individual dishes!  This lunch will be one to remember, so please get your tickets before we sell out!

         The WRLA encourages all women attending the 2014 Prairie Showcase to register for our Ladies luncehon!

  CLICK HERE - Register Now!

 


West Can Group and WRLA have been working together to provide excellent rates and services to WRLA Members and there family and friends. West Can Group is a 100% Canadian owned and operated company and has been involved in the long distance industry from the inception of the deregulation in the Canadian market.

Under the WRLA Long Distance Plan we offer; direct -dial long distance services throughout Canada, Inbound toll free service within Canada and from the USA, calling card services and Reservationless Conference calling.


CLICK HERE To Learn More about our Long Distance Savings

CLICK HERE to APPLY

West Can Group looks forward to our continued relationship with WRLA and serving its members!

 

Stay tuned for upcoming Showcase Information and Tips!



WRLA T.V is a great place to find out what's happening in your Industry! 
Breaking News | Industry Annoucements | Highlights from Industry Events |  Advertising | New Products |  Helpful Tips

CLICK HERE for our Media Kit and more Information on how you can advertise on WRLA T.V!

CLICK HERE to Watch Now!



 


Got News?  Share it with us! 
And always watch for new videos and updates from the WRLA!

   

Help us get the word out about OUR Industry!

 
Industry News


Try out the new Project Pro Training Series:

NRHA's new project-based sales training program, Project PRO, is made up of sections that are approximately 20 minutes long and combine PlanItDIY.com project videos to teach employees how to sell a complete project – not just a few products. It provides valuable selling tips to teach associates how to complete common DIY projects and how to sell them. Modules explain how to deliver better customer service and increase transaction size by focusing on:

• The impact project selling can have on a company's financial success
• How to complete the project
• How to answer your customers’ most frequently asked questions
• How to better recognize your customer's product needs
• How to increase transaction size using add-on sales and upselling techniques

Watch each section of each module to gain a full understanding of the project and how to sell it. Once you have completed an entire module, be sure to take the module test.

Get started here: http://www.nrha.org/v2/Training/ProjectPro.aspx

2013 Cost of Doing Business Survey Released:  The 2013 Cost of Doing Business Survey was just released. Below is an excerpt, to see the full report, visit www.nrha.org

"Independent hardware stores, home centres and lumber and building materials (LBM) retailers participating in NRHA’s 2013 Cost of Doing Business Study continue to see trends moving in a positive direction from both a sales and profit perspective as economic conditions slowly continue to improve across the country.

WRLA IN PARTNERSHIP WITH NRHA
The goal of the North American Retail Hardware Association is to help independent hardware and home improvement retailers become better and more profitable merchants through a wide array of educational and training programs, financial management resources, and human resource tools that are all available online. WRLA members get unlimited access to a full range of training and management services when they join NRHA through the WRLA. 

Visit www.wrla.org or CLICK HERE for more information about NRHA.

 
Calendar of Events


November 25 & 26, 2013
Plumbing & Electrical Seminars with Bob Sutherland
Winnipeg, AB

January 22 - 24, 2014
WRLA Prairie Showcase
Prairieland Park - Saskatoon, Sk
ckelly@wrla.org

To view the complete Events Calendar  CLICK HERE

 
Member Updates


2013-2014 WRLA DIRECTORY & Product Source Guide

Page 119
NEW NAME: Falcon Equipment (formerly Excalibur Equipment)
NEW CONTACT: Gary Moore
NEW EMAIL: gary@falconequip.com
Toll Free Phone: 855-955-4266


 


NEW RETAIL MEMBER

The LumberZone
111 Commerce Drive
Steinbach, MB    R5G 1W6
Phone: 204-346-1633
Main Contact: Joel Hartung
info@thelumberzone.ca
www.thelumberzone.ca
(Retailer) (TIM-BR MART Group)



NEW AFFILIATE MEMBER

Fleetman Consulting Inc. (Head Office)
2369 124B St.
Surrey, BC    V4A 9X7
Phone: 604-614-3530
Fax: 604-531-6585
Main Contact: Scott McLeod
help@fleetmanconsulting.com
www.fleetmanconsulting.com
(Service Provider) (Distributor) Independent forklift fleet management & forklift procurement consulting services. Distributor of forklift parts & attachments for all makes. Distributor of warehouse equipment



NEW ASSOCIATE MEMBERS

BarrierTek Inc. (Head Office)
14966 - 114 Avenue
Edmonton, AB    T5M 4G4
Phone: 780-488-0005
Fax: 780-643-2464
Main Contact: Suzanne Crocker
info@barrierteck.com
www.barriertek.com
(Manufacturer) Fire retardant paint product to coat OSB and plywood.

Muratec-KDS Corporation (Head Office)
2026 W. Cortez St.
Chicago, IL    60622
Phone: 773-252-1314
Toll Free Phone: 877-430-7780
Fax: 773-252-1319
Main Contact: Kevin Carter
kdscorpna@hotmail.com
www.muratec-kds.jp/en/
(Manufacturer) Utility knives, blades, measuring tapes, scrapers, putty knives, scissors, and electronic measuring devices

Nuco Mat Kings (Head Office)
321 Supertest Road
Toronto, ON    M3J 2M4
Phone: 416-514-0808
Toll Free Phone: 855-514-0808
Fax: 416-514-1497
Main Contact: Rhonda Uretsky
Rhonda@nucomatkings.ca
(Distributor) (Importer) (Wholesaler) bound and decorative area rugs, utility runners / mats, all season door mats, indoor/outdoor patio rugs, laminate and hardwood floor cleaner

Westrend Exteriors Inc. (Head Office)
18918 62B Avenue
Surrey, BC    V3S 8S3
Phone: 604-802-5929
Toll Free Phone: 866-824-8587
Fax: 604-574-7780
Main Contact: Jeff Lisson
info@westrend.ca
www.westrend.ca
(Wholesaler) (Distributor) (Service Provider) factory prefinishing on composite and natural wood products, composite siding, trim, panels, shingles, interior mouldings, soffit vents, metal trim details, interior/exterior wood doors and flooring

 
Association Publications

Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:

The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.

The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this
weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.

Directory & Product Source Guide:
WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.

WRLA.org: Our website average more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.

WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.

For more information about these opportunities, click here for the media kit or contact:

Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com 

 
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If your company has news that you would like to see in The ToolBox, please email your news releases to news@wrla.org
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