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Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market.
We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.
Whether it's camping, fishing or staying home and relaxing...
The WRLA wishes you all a Safe and Sunny May Long Weekend!
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Featured in this Video:
Stay current with what's happening in your Industry by watching WRLA's monthly video updates.
CLICK HERE or visit us a www.wrla.org to see all our videos!
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Stay current with Industry News and Events by following the WRLA
  
Watch for weekly updates and monthly videos to share with co-workers and employees.
Help us get the word out about OUR Industry!
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Each Project PRO module combines project videos from NRHA’s consumer website for dealers, PlanItDIY.com. Those videos feature valuable selling skills to teach associates how to complete the project, as well as how to sell it. Modules cover common DIY projects, such as Priming and Painting Interior Walls, Fixing a Leaky Toilet and Installing Electrical Outlets and Switches. They also explain how to deliver better customer service and increase transaction sizes.
Click here for more information on NRHA’s Project Pro Courses.
MAKE TRAINING MANDATORY
One sure fire way to get your staff to take training is to make it mandatory. Many dealers are using online product knowledge training as part of a new employee’s probation period. One of the things required for keeping their job after that initial period is to complete one of the courses.
Veteran employees can benefit from a refresher course as well. However, we realize that they may need to be encouraged to accept the mandatory training rule. Give them a friendly challenge: ask them to take the online test from one of the chapters in the Basic Training Courses. They will likely be surprised by just how much they’ve forgotten. Making some training through the year a prerequisite before each employee’s annual review is another effective way to draw more staff into taking training.
Remember, all training and testing is done online and NRHA keeps track of each student’s progress for you.
BACK TO BASICS
The best place to start with NRHA training is NRHA’s Basic Training Courses in Hardware and Basic Training in Building Materials. These courses include:
• 11 Core Hardlines and 9 Building Materials Chapters
• Product Photos & Descriptions
• Frequently Asked Questions
• Upselling & Add-On Selling Techniques
• Selling Skills
• Merchandising Techniques
WRLA IN PARTNERSHIP WITH NRHA
The goal of the North American Retail Hardware Association is to help independent hardware and home improvement retailers become better and more profitable merchants through a wide array of educational and training programs, financial management resources, and human resource tools that are all available online. WRLA members get unlimited access to a full range of training and management services when they join NRHA through the WRLA.
CLICK HERE for more information about the WRLA or CLICK HERE for more information about NRHA.
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This involvement will bring a more competitive edge to our clients allowing them to improve their performance and therefore their profitability.
Before joining ACCEO’s sales team, Marc covered multiple functions with OGC and one of his last positions was director of operations.
Dedicated to his clientele, it is with a 25-years experience in implementation, support and sales that he is ready to take on a new challenge within ACCEO. His expertise of the industry dedicated to retail and distribution, especially for the hardware and buildings supply sector, combined with his knowledge of the market and OGC’s product, he is the perfect candidate to guide and advise all merchants toward the perfect solutions for their enterprise.
Please feel free to contact Marc at marc.leblanc@acceo.com
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June 18-20, 2013
Castle Buying Expo
Saskatoon, SK
August 20, 2013
WRLA Terry Yates Annual Golf Tournament
Quarry Oaks Golf Club, Steinbach, MB
August 22 - 24, 2013
Orgill Market
Boston, MA
September 5, 2013
WRLA Calgary Classic Annual Golf Tournament
Sundre Golf Course, Sundre, AB
September 11, 2013
WRLA Kenosee Annual Golf Tournament
Kenosee Golf Club, Kenosee, SK
To view the complete Events Calendar CLICK HERE
To view the complete Education & Training Calendar CLICK HERE
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Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:
The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.
The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.
Directory & Product Source Guide: WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.
WRLA.org: Our website average more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.
WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.
For more information about these opportunities, click here for the media kit or contact:
Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com
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