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What's Going On


The WRLA membership year is April 1, 2011 – March 31, 2012. WRLA members were sent renewal invoices and papers. You still have a chance to get your information right in the printed directory. Fax or email those changes today.

ASSOCIATE MEMBERS: Your membership dues must be paid in order to reserve your booth and exhibit at the 2013 Prairie Showcase

To pay your invoice over the phone please call Lannie
at 1-800-661-0253 Ex:4

We will distribute the WRLA Directory & Product Source Guide
in July 2012 (1 directory per member location)


We want to hear from you all year.
If you've made changes to your contact information, location or Banner, we want NEED to know!

WRLA Member enquiry?
Contact Susan at the WRLA office at 800-661-0253 ext. 0 or slabossiere@wrla.org

 



Last chance - if you have NOT yet sent in your booth renewal form, please do so by May 18 to ensure your booth is reserved for 2013 Show.  

Remember you must be a WRLA paid member in order to exhibit, so get your membership dues and renewal in today!  To make your membership payment over the phone, please contact Lannie at 1-800-661-0253 Ex:4

If you have already sent in your renewal – thank you. If not please email to
ckelly@wrla.org or fax to: 204-947-5195

If you have requested any changes I will get back to you mid-June if I can accommodate you. If you are cancelling your booth space I will require written notice on the renewal form and return to me.

Booth rental invoices will be sent out in September!

 
Industry News
TIM-BR MART has launched a national new marketing campaign using the brand platform, "You can do anything," beginning this month.

The campaign’s message endeavours to inform consumers that TIM-BR MART has knowledgeable staff and quality products to aid them with their project, making TIM-BR MART top of mind with homeowners for home improvement and renovations. The advice TIM-BR MART team members give will help consumers go from thinking, "I want to do that" to knowing "I can do that."

"Our goal is to build awareness among consumers that TIM-BR MART can help them build their dreams," said Jon Irwin, VP of Retail Services. "With the helpful guidance of their local TIM-BR MART, their only limit is their imagination."

This will be one of the largest media campaigns in TIM-BR MART’s history. The brand positioning will be supported by national television and radio advertising, print ads, in-store POP and a consumer website. TIM-BR MART developed this initiative with their agency of record, Revolve.
 
Castle Building Centres Group Ltd. in please to welcome 7 new independent members to the growing Castle family. These new members represent 10 locations across Canada, and join the over 280 retail, commercial and specialty dealers that are part of the successful Castle independent network.

Saddle Lake Building Supplies Ltd. - Saddle Lake, AB

Alberta Drywall & Stucco Supply (Calgary) Inc. - Calgary, AB

TJ Windows, Doors & More - Charlottetown, PEI

Eastway Building Supplies Ltd. - Markham, ON

R & D Lumber Inc. - Rosthern, SK

Aluminum L. Hawkins et Fils Inc. - Sainte Agathe des Monts, QC

Peacock Building Supplies, Acquisition-Rehill Building Supplies - Belleville, ON

To learn more about each of these new Castle members and what they bring to the Castle network,
CLICK HERE to view the full article
 
Calendar of Events

August 16 - 18, 2012
Orgill Fall Market
Las Vegas, NV

Tuesday, August 21, 2012
WRLA Terry Yates Memorial Golf Tournament
Steinbach, MB

Thursday, September 6, 2012
Calgary Classic Golf Tournament
Sundre Golf Course, Sundre, AB

Wednesday, September 12, 2012
Kenossee Golf Tournament
Kenossee SK.

September 20 - 22, 2012
RONA 2013 Spring Market
Metro Convention Centre, Toronto, ON
www.rona.ca

Sept 23 - 25, 2012
Home Hardware Market
St. Jacobs, ON

September 29 - October 1, 2012
Truserv Fall National Buying Market
Winnipeg Convention Centre, Winnipeg
www.truserv.ca

November 2 - 6, 2012
Sexton Member Conference
New Orleans, LA
Contact: callak@sextongroup.com

To view the complete Events Calendar CLICK HERE

 
Association Publications

Support your association and broadcast your business to hundreds of decision-makers in the lumber industry. Advertising opportunities are still available in several WRLA publications:

The YardStick: The YardStick is sent to more than 1,200 members firms every other month. Advertising in the largest issue of The YardStick, the Prairie Showcase edition, is a great way to reinforce your marketing message with hundreds of decision-makers who regularly read this magazine while supporting WRLA. Ads booked within the print edition automatically appear (linked to the website or email of your choice) in the digital edition, which is read by more than 500 visitors each issue. Exclusive online ad positions are also available within every digital edition.

The Toolbox: Delivered directly to the inboxes of more than 1,200 lumber managers and professionals, this weekly e-newsletter offers consistent access to the individuals who rely on your products and services to run their businesses.

Directory & Product Source Guide:
WRLA is the largest retail lumber association on the Prairies, with its membership representing 85% of the industry. All of our members are included in this annual directory and all keep this publication handy year-round. Make sure your business stands out in this resource by purchasing a display advertisement.

WRLA.org: Our website average more than 3,000 visits per month! Advertising space is available on the home and sub-pages of WRLA.org. Ads rotate on the home page and sub pages, expanding your exposure to site visitors at an affordable price.

WRLA-TV: Introducing the NEW WRLA-TV Banner Sponsorship. Our online TV and banners offer your brand high visibility on the WRLA homepage. Your branding and action oriented banner is featured every time WRLA-TV’s videos are played by our audience, leaving them one-click away from your website‘s landing page.

For more information about these opportunities, click here for the media kit or contact:

Kim Davies
Project Manager
(800) 665-2456, ext. 423
kdavies@naylor.com  

 
Alliance Designer Products
Westman Steel Industries
All Weather Windows Ltd.
LinkedIn Facebook Twitter WRLA-TV

If your company has news that you would like to see in The ToolBox, please email your news releases to news@wrla.org
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