"Tetra Evero Aseptic is based on an imaginative design that combines the easy handling of a bottle with the food protection and environmental advantages of an aseptic carton. The ergonomic cylindrical shape with flat side panels makes it easy for big and small hands to hold, while the printing space across the whole surface of the package offers maximum branding impact to capture consumer attention," said Lars Bengtsson, product group director at Tetra Pak. "All of these are made possible by a number of technology breakthroughs, including the first injection molding for aseptic packaging. Winning an iF Packaging Design Award is testament to all the hard work of our R&D team."
Since 1953, as an independent organization, iF Industrie Forum Design e.V. has been an important mediator between design and business. The iF awards are among the most important design awards in the world, recognizing outstanding work from professionals in product development, communication, and packaging. This year, the iF Packaging Design Award attracted 264 entries.
Having won the award, Tetra Pak will be able to use the iF logo on all Tetra Evero Aseptic packages for customers.
TAPPI
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