While the business environment of woodfree colored paper has been worsened by the prolonged downturn in domestic demand and its market price has been falling, there has been an upward trend in the price of raw materials and fuels, and rapid depreciation of Japanese yen, the company notes. Nippon adds that although the company has struggled to reduce costs, the negative impact from these environmental changes cannot be absorbed only by its own efforts. For these reasons, the company decided to raise the price to a sustainable level.
TAPPI
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