MWV's Crescendo Approved for Chocolate, Confectionery Packaging

MeadWestvaco Corp., Richmond, Va., USA, reports that it received Robinson EN 1230-2 sensory analysis approval for its Crescendo® paperboard for chocolate and confectionery packaging. This analysis, required for all confectionery packaging and paperboard, tests the paperboard's ability to maintain product quality without a trace of taint or odor from the packaging. Crescendo's approval on the Robinson test confirms its ability to maintain product integrity and value, and provides brand owners with confidence in packaging solutions for their luxury confectionery products.

Crescendo, available with one-sided coating (Crescendo C1S) or two-sided coating (Crescendo C2S), meets the high standards of packaging seen in the European chocolate and confectionery market and is safe for direct food contact. The product's fiber-mix material and finishing process result in high stiffness and durability, the company notes.

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