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KapStone Wins Outstanding Merchandising Achievement Award

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KapStone Paper and Packaging Corp., Northbrook, Ill., USA, recently received a Silver Outstanding Merchandising Achievement (OMA) award in the food category at the annual Shop! Association OMA Awards at GlobalShop 2017 in Las Vegas, Nev. The award-winning entry was for the first-of-its-kind Point-of-Purchase temporary display for General Mills' Annie's Mac & Cheese. 

The display entry was the debut of KapStone's Self-Activating Display Header system created by the Merchandising Solutions Group. The team developed a display header across multiple display platforms that requires zero set-up at retail locations. The new header system automatically moves the graphic header up into position once a shroud or top cap is removed to ensure graphic headers are always in position. This provides customers with complete confidence that their display communication will not be compromised. It also guarantees that the display will be seen by customers the way it was designed, which can increase brand recognition.

To request photos of the event or to learn more about the Self-Activating Display Header system, please contact KapStone Paper.

KapStone Paper and Packaging Corp. is a North American producer of containerboard, unbleached kraft paper, and corrugated products, and a provider of packaging and logistics solutions. The company operates four paper mills, 22 converting plants, and more than 65 warehouses and distribution centers located in North America. The business employs approximately 6,400 people.

 

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