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Archroma Offers New Advanced Whitening Concept for Papermakers

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Archroma, Switzerland, a global company involved in color and specialty chemicals, has developed a new concept that gives papermakers the ability to produce truer, cleaner whites with improved print contrast and appearance while reducing consumption of optical brightening agents (OBAs) by up to 20%.

Five years in development, this new, patent-pending concept – called ADVANCED WHITENING – allows users to optimize both OBA and shading components when producing their printing, writing, and office papers.

The new concept features a two-component package that combines Archroma’s Cartawhite XL liq – a surface shading solution – with its Leucophor® optical brightening agents. By allowing the separate dosing of these two components, ADVANCED WHITENING provides papermakers with the means to reduce their whiteness costs across all grades.

"The new concept can save costs across all grades while retaining the advantages of the original whitening approach, not to mention the reduced OBA dosage, which means fewer chemicals in the process and a reduced environmental footprint," said the Global Head Product Manager for Archroma Andrew Jackson. "We’re excited to bring ADVANCED WHITENING to the global market, and provide papermakers with levels of flexibility they have never seen before," added Jackson.
 

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