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GIDUE Becomes Bobst Firenze

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Following the recent acquisition by BOBST, Switzerland, of a majority share in Nuova GIDUE S.r.l., the Italian manufacturer of presses for the labels and packaging industry is changing its name to Bobst Firenze S.r.l. Although under a new name, the management team, plant location and its design, production, and service activities will continue as before.

"Integration of the company’s narrow- and mid-web activities into the Bobst Group is proceeding at full speed. Bobst Firenze is planning to reinforce its leadership in the labels market and to open up new market opportunities," said Erik Bothorel, head of BOBST Business Web-fed Unit.

Federico d'Annunzio, head of the BOBST narrow- and mid-web product line, added that "with BOBST, we strengthen our market position. The LabelExpo 2015 exhibition in Brussels is the perfect launchpad for our new growth strategy in the labels and packaging industries." 

"The established BOBST culture of service and efficiency in manufacturing is already supporting our future innovations. We expect a very successful LabelExpo show," concluded Matteo Cardinotti, GM of Bobst Firenze.

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