NewPage Unveils New Heavyweight Wet Strength Label Paper

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NewPage Corp., Miamisburg, Ohio, USA, has introduced OmniPoint™, a new 60 lb. (89 gsm) heavyweight wet strength label paper designed for large glass and plastic containers used in food, beverage, and condiment applications. NewPage noted that the new heavyweight label paper "maintains a premium appearance, and consistently performs well in all aspects of production, from label printing to die cutting and high speed label application."

"We worked closely with our customers to develop a heavyweight label paper solution that meets their needs for consistent quality, durability, and label converting performance, while allowing them to deliver the best possible label graphics for their food and beverage brand owner customers," said David Diekelman, executive director of sales and marketing for specialty papers. "OmniPoint achieves these critical objectives."

OmniPoint joins the broader range of label papers from NewPage, which includes DuraPoint™, ProPoint™, LithoPoint™, and EcoPoint™ product brands. In addition, NewPage manufactures specialty papers used in flexible packaging, technical, and pressure-sensitive labeling applications.

NewPage owns U.S. paper mills in Kentucky, Maine, Maryland, Michigan, Minnesota, and Wisconsin. These mills have a total annual production capacity of approximately 3.5 million tons of paper.