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Mohawk Presenting Sponsor of The Living Principles Website

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Mohawk Fine Papers, Cohoes, N.Y.,USA, is the presenting sponsor of The Living Principles website, an online portal intended to give the creative community a place to share and showcase best practices, tools, stories and ideas for enabling sustainable action, popularizing the efforts of those who use design thinking to affect positive cultural change. Originally conceived through AIGA, the professional association for design, The Living Principles framework aims to clarify the multiple, interrelated dimensions of sustainability and guide purposeful action in everyday design and business practice.

Drawing from decades of collective wisdom, theory, and results, the framework weaves environmental, social, economic, and cultural sustainability into an actionable, integrated approach that can be consistently communicated to designers, business leaders, educators, and the public, Mohawk explains.

"The Living Principles community site is a unique forum where leading design organizations and curious individuals are coming together to move the sustainability conversation forward across disciplines and around the world," says site creator Gaby Brink, founder and executive creative director of Tomorrow Partners, a strategic design agency. "Our aim is to celebrate the efforts of all our partners."


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