NewPage On Paper Series Launches Microsoft Interview for Zune Debut

Print this article | Send to Colleague

NewPage Corp., Miamisburg, Ohio, USA, this week released a new On Paper podcast featuring Robert Bernard, chief environmental strategist for Microsoft. The episode is the first On Paper podcast to launch on Zune, Microsoft's entertainment platform for podcasts, videos, and music. Designed to bring about positive change in the area of sustainability, this biweekly broadcast is now in its third season and continues to grow in listenership, reaching over one million downloads, making its launch on Zune an appropriate next step for the series, NewPage notes.

In this episode of On Paper, Bernard discusses how technology and software can be leveraged to drive real change in the global environment. Bernard outlines three areas of focus where Microsoft can make a positive impact regarding sustainability by enabling significant energy efficiency in and through the use of IT, accelerating scientific breakthroughs in research on environmental based issues, and becoming responsible environmental leaders on a daily basis through the way they do business.

Working as a founder and board member of the organization Green Grid, Microsoft recognizes the importance of collaborating with other industries to solve the challenge and problem of energy efficiency. According to Bernard, the organization is on track to meet its 2012 goal of reducing carbon dioxide emissions by 30%. A free download of this podcast is available online.