DataCandy, a North American leader in gift card and loyalty solutions for retailers, restaurants and petroleum companies, has expanded its relationship and entered into a long-term agreement with MTY Tiki Ming Enterprises Inc., to expand MTY’s gift card and loyalty programs south of the border, into the United States.
Nebraska Book Holdings Inc. and Follett Higher Education Group announced a strategic sourcing partnership to expand access, efficiency and savings to institutions involved in wholesale course materials sourcing and selling.
BeautyPlus and DKNY recently entered into a partnership for a digital marketing campaign to promote DKNY’s new fragrance, DKNY Stories. The campaign launched on August 17 in Singapore. Other major APAC markets included in the campaign include Hong Kong, Taiwan, Vietnam, Thailand, the Philippines, Malaysia, South Korea, Australia and New Zealand. Each market will implement an in-app campaign for two weeks, with the entire campaign lasting until the end of 2018.
Walmart Inc. and Flipkart Group announced the closing of the agreements for Walmart to become the largest shareholder in the Flipkart Group.