Retailers have made significant investments in rewiring back-office systems to support omnichannel transactions.
By delivering an omnichannel "connected store" customer experience, retailers can communicate with shoppers in the aisle — at the point of decision.
With electronic shelf labels, promotional signs, shopper locationing and tracking and heatmapping on a single integrated platform, retailers can learn how to...
- Increase sales through precision pricing and targeted promotions
- Reduce operating expenses by re-deploying associates to more productive tasks and optimizing in-store labor
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