April Webinar Focuses on Customer Relationship Management Systems

NRMCA will host a Webinar Tuesday, April 23. Its topic will give pointers to evaluate Customer Relationship Management (CRM) systems that support a company's sales efforts. Just selecting a CRM system and filling the preset fields will not produce the potential benefits a producer requires. The trick is to "do it right" from the get-go. In this Webinar, facilitator Tim McMahon discusses how to evaluate, select, build, implement and have sales staff use the system to increase sales.

Click here for registration options, more information and staff contact.

National Ready Mixed Concrete Association