Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448348&issueID=55540 to view the full article online. News From National
Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448341&issueID=55540 to view the full article online. Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448347&issueID=55540 to view the full article online. We’re also happy to share that our new PSA campaign, "Symptoms," has been distributed and will start seeing airtime in the June/July timeframe. Take a look at the final TV spots here. Stay tuned for more information next month about our out-of-home PSA campaign that is also launching this summer! The link will take you to Pest TV where you can view ALL of the versions of the PSA campaign -- :60, :30, and individual :15 second spots. In addition, Summer is here and that means more people will be spending time outdoors, which made May a great time for our "Pests Without Borders" PSA to see more airtime, as it focuses on pests (like mosquitoes and ticks) as vectors of disease and the global threat they pose to our health. In May, this TV PSA aired more than 700 times, garnering over 4.1 million impressions and $203,378 in ad value. The TV PSAs continue to air on several networks in a variety of markets across the country, including Baltimore, San Antonio, Greenville-Spartanburg, Little Rock and Madison, as well as on Fox Sports Ohio.
Visit http://pestworldmag.npmapestworld.org/2017/06/23/ppma-launches-new-psa-program-connecting-pests-with-vector-borne-diseases/ to view the full article online.
New Members
Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448352&issueID=55540 to view the full article online. Pest Pic of the Week
Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448266&issueID=55540 to view the full article online. Member Benefit Highlight
NPMA Education and Events
Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448344&issueID=55540 to view the full article online. Members Make Headlines
For over a decade, Atlanta–based Arrow Exterminators has been supporting the March of Dimes through time, donations, and creative fundraising efforts. This year’s campaign raised a record-breaking $44,000 through individual contributions, a silent auction, and other fundraising activities. The campaign culminated with the 2017 March for Babies event, a 5.3 mile walk through Brook Run Park in Dunwoody, GA. Over 200 of Arrow’s team members, family members, and friends walked together to support the March of Dimes healthy futures for babies by participating in this worthwhile event.
Visit https://www.naylornetwork.com/npma-ePestWorld/articles/index.asp?aid=448569&issueID=55540 to view the full article online. Weekly Headlines
Texas Public Radio
Bed bugs can be especially overwhelming for low-income families. The pests are drawn to apartment complexes with lots of people packed into small spaces, and they cause pain, anxiety and financial stress.
Visit http://tpr.org/post/bed-bugs-expensive-pest-problem-low-income-renters-often-pay#stream/0 to view the full article online. Fox News
Last year, a combination of media coverage and scary outbreaks made Zika the most talked about disease of the year. Then, the winter season brought holiday cheer and diminished mosquito populations, and the public simply forgot about the health threat. However, people need to stay cautious about Zika this summer, especially if travelling to regions known for the virus.
Visit http://www.foxnews.com/health/2017/06/22/zika-virus-renewed-threat.html to view the full article online. Capital Press
Mormon crickets can overwhelm lawns and gardens and decimate wheat fields and pastures.
Visit http://www.capitalpress.com/Oregon/20170619/mormon-crickets-march-into-northern-oregon-town to view the full article online. The Guardian
Rise in tourism and warmer climate bring house flies – and the growth of mosses in which they can live.
Visit https://www.theguardian.com/world/2017/jun/17/antarctica-insect-plant-invasion-house-flies-mosses-warmer-climate to view the full article online. CBS News
Ever feel that rats actually run the city you live in and humans just live under their domain? A new study suggests that's not far from the truth. Rats are among nature's most perfectly adapted organisms, closely shadowing humans and routinely getting away with it without detection.
Visit http://www.cbsnews.com/news/new-york-rats-scientists-will-pay-study-your-infestation/ to view the full article online. |