Help the Norwegian Embassy show the world that the Arctic isn't just Santa Claus, Princess Anna, and Queen Elsa. The is embassy looking for amateur filmmakers to help teach about the real Arctic rarely depicted in popular entertainment, the Arctic that is home to more than 700,000 Americans and 10 percent of the population of Norway, the Arctic that is booming economically as new shipping routes open up and melting ice paves the way for resource discovery on a grand scale, and the Arctic whose flora, fauna, and landscape are threatened by the climate change that is creating those very same opportunities.

The embassy invites you to submit a 3-minute film in a style of your choosing that shows audiences around the world things they never knew about this special region. Filmmakers should focus on people, economic development, and climate. Preference will be given to films that look at all three and that fill their audiences’ heads with questions and inspire them to learn more.