Mission Apt: Evolving Strategies for Global Student Recruitment


In his article in IIE’s newly released IIENetworker magazine, author George Kacenga writes about international education’s uncertain future in an increasingly integrated global marketplace. Kacenga characterizes Colorado as a frontier state with universities confronting reduced resources for higher education and rapidly changing measures for predicting recruitment, retention, and graduation of students. "International enrollment management is a moving target," writes Kacenga, who argues that internationalization strategies must be "apt to the context of the institution, its faculty and students, and the community that it seeks to serve."

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