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 ICA news
International Carwash Association is expanding its event offerings with a new event tailored toward women in the car wash industry.
In 2014, ICA started hosting a reception at The Car Wash Show for Women in Car Wash. And as part of the overall content strategy for CAR WASH Magazine, began incorporating a Women in Car Wash feature profiling high-performing, high-potential women in the industry.
Industry News
Source: The Drive
A professional automotive photographer recently drove an open-air Smart Crossblade through an automatic car wash in France, and he filmed the event for the Internet to enjoy.
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As part of its Crew for Kids fundraiser, which took place on Saturday, July 28, Crew Carwash committed to donating 50 percent of all Works washes and Ultimate washes, at all 31 locations to Big Brothers Big Sisters. Crew also accepted cash and credit donations at all locations throughout the day.
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Mammoth Holdings has expanded its presence in the greater Atlanta and Athens area with the acquisition of Swifty Car Wash.
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Source: Bakersfield.com
California car wash chain Cruz Thru was acquired early last year by Arizona-based Mister Car Wash. Now that the company has completed its updates to the new locations, the final step is to change out the business signage, expected to be complete by mid-September.
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Source: Palm Springs Life
Cruise along Highway 111 in Rancho Mirage, and you’ll spot the pink elephant sign for Rancho Super Car Wash near the intersection of Indian Trail. The "Elephant Car Wash," as it’s known, has been a local favorite since the mid-1960s.
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Moo Moo Express Car Wash announced that construction will soon begin on its 15th Central Ohio location. The Northland Moo will be located at 1296 Morse Rd. in Columbus and is scheduled to open in December 2018.
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Source: The Eagle-Tribune
A local business owner hoping to bring a gas station, convenience store, car wash and drive-thru doughnut shop to Main Street will present the concept to the Salem (N.H.) Planning Board next week. Thomas Klemm, of Two Brothers Properties, co-owns two gas stations with convenience stores and the addition of a car wash has been a longtime goal for the right location.
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Leadership
Source: Fast Company
Leaders inspire people, while managers have people who do work for them. Here’s how to figure out which you are, and how you can change.
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Source: Harvard Business Review
From time to time, every leader has to deliver news that is hard for employees to hear. Even when businesses are doing well, organizational and structural change is to be expected, and acquisitions, reorganizations, or policy changes can affect people’s jobs in ways that create feelings of fear, anger or sorrow.
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Marketing
Source: Entrepreneur
Netflix didn't become the most popular streaming video subscription service by accident.In addition to providing stellar content, Netflix has mastered the use of social media to gain attention and connect with fans. And while you may not be in media, there are things your company can learn from Netflix about marketing across social media channels.
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Source: Inc.
When it comes to marketing, emotional appeal campaigns are your secret weapon to getting into the hearts and minds of prospective customers.
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Supplier News
Inc. magazine today revealed that Hydra-Flex, Inc., manufacturer of innovative fluid handling equipment, is No. 2,972 on its annual Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies.
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