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 ICA news
From CAR WASH Magazine's ongoing feature Take A Tour, check out these photos from WOW Car Wash in Las Vegas Nevada.
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Industry News
Source: NPR
California is testing new digital license plates on vehicles — opening up new possibilities and raising new privacy concerns. The digital plates display large letters and numbers, similar to all license plates, but the devices are also able to show ads and personal messages and send data about their locations.
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Source: PR Newswire
Zips Car Wash has grown to 122 stores with the May 30 acquisition of Georgia-based Four Seasons Car Wash. The seven latest stores mark Zips' doubling in size from 61 to 122 stores over the last 16 months.
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The Northwest Arkansas Children’s Shelter received a $5,000 donation from Splash Car Wash, as part of the company's grand opening event on May 26. Also to celebrate the opening, every customer who came to Splash on opening day got a complimentary car wash.
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On Monday, June 4, Crew Carwash began construction on a new car wash concept in the Central Indiana market. In order to continue to meet the needs of its growing customer base, Crew will be adding a new Xpress Interior Clean service at their existing location at Hamilton Town Center, 13425 Tegler Drive in Noblesville, Indiana.
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Moo Moo Express Car Wash has announced that construction has begun on its 14th Central Ohio location.
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Source: Tampa Bay Times
Six years ago, two friends had a vision for a car wash on a vacant lot in Seffner, Fla., which eventually became Washed Up Car Wash. It is the first of what the founders hope will be 10 locations, with the second location in town opening soon.
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Source: Auburnpub.com
A Cayuga County, N.Y., car wash chain is planning to add two new locations with the help of tax breaks. K&S Car Wash plans to acquire Suds & Buds Auto Wash in Auburn and Apple Auto Wash in Sennett, for $155,000 and $445,000, respectively. K&S will then perform a multi-million dollar renovation on the properties to upgrade outdated equipment and bring the car washes "into the modern era."
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Leadership
Source: Fast Company
Goal setting seems like a simple concept. But like almost everything else in life, there is no one-size-fits-all approach and some of the most commonly cited "hacks" and "techniques" might work great for some but do absolutely nothing for you. If you struggle with the common goal-setting methods, give these alternatives a try.
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Source: Harvard Business Review
Despite the inevitable pressure for new leaders to hot the ground running and get some quick wins, ironically, the best way to succeed may be to slow things down.
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Marketing
Source: Inc.
The next step in the evolution of marketing is personalization on steroids: People-based marketing is a new wave in the industry, pushing marketers to use personalized data resulting from recent developments in big data and analytics.
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Source: Small Business Trends
We now have more ways to communicate than ever before, but effective communication is still a challenge for many businesses. A new infographic by EmployeeChannel plots the course we have taken to get where we are.
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