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 ICA news
How do free hotel accommodations, a limo ride and Bose headphones sound? Learn more about how you can win these seriously awesome prizes.
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We're working on the Spring issue of CAR WASH MAGAZINE and would love to hear from you! We're writing articles on some of the following topics. If your company has an interesting perspective to share, please reach out and let us know!
- Loyalty programs and loyalty apps
- Retail sales and in-store add-ons
- Using social media and marketing
- Updates on car technology and mobile apps
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Industry News
This year's Detroit Auto Show had something for everyone, from concept cars emphasizing autonomy and electrification to updates that meet current consumer demand for trucks and crossover SUVs.
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Source: Tech Crunch
Waymo continues to expand the testing of its autonomous vehicle tech and the latest destination is metro Atlanta. The former Google self-driving car company is expanding its geographic testing footprint, now that it has fully driverless test vehicles on the road in Phoenix.
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Source: Southside Daily
Through the end of the week, all 78 Autobell Car Wash locations across 5 states will donate $1 from the sale of every "Manager’s Special" car wash to the American Red Cross’s disaster relief fund.
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Mike's Carwash presented a check for $37,779.88 to the Marvin Lewis Community Fund after the final Bengals game of the season against the Baltimore Ravens. Mike's pledged to donate $1 to the Marvin Lewis Community Fund for each Ultimate Wash purchased the day after the Bengals recorded two or more sacks in a game. The Bengals recorded 2+ sacks in 11 out of the 16 games played this season.
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Crew Carwash, a long-standing Hoosier-based business, is celebrating 70 years of business in 2018.
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Leadership
Source: Forbes
Research shows that there's a strong correlation between how much people learn on the job and how much they love their job. However, recent studies show that only 42 percent of workers say they are always or frequently learning on the job, while another 39 percent percent say they are never or rarely learning.
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Source: Harvard Business Review
With so much focus on the rapid developments in artificial intelligence, there is little reason to think that leadership will be spared the impact of AI. Indeed, it is very likely that AI will supplant many aspects of the "hard" elements of leadership, while at the same time leading to a greater emphasis on the "soft" elements of leadership.
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Marketing
Source: Inc.
Small business owners are constantly challenged with a seemingly never ending to-do list — and many owners are doing it all on their own. Employee management, product development, accounting, it can sometimes be hard to know where to begin. Well, to start with: begin with your customer.
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Source: Small Business Trends
In its 2018 State of Market Intelligence Report, provider Crayon highlights the importance of market intelligence in a world where massive amounts of data are being generated by consumers and organizations alike. However, only 56 percent of small businesses with 11 to 50 employees dedicate someone to the task. And only 32 percent of those with 10 or less employees do so.
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