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 ICA news
Splash! offered a unique twist on the trade show concept, bringing car wash professionals together for a day of fun, food, friends and education.
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Industry News
Source: AdWeek
New business models are focused on more than just showing off the latest electric car models. Now, they’re doubling down on self-driving, connected cars that can send reams of data to marketers on where consumers are going and what they’re doing.
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Source: USA Today
As they do each year, federal forecasters Thursday issued their official winter weather predictions. A dry, mild winter is likely across most of the southern tier of the U.S., meteorologists at the National Oceanic and Atmospheric Administration's Climate Prediction Center said. However, parts of the northern tier of the nation could get walloped by a colder and wetter winter, they said.
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Moo Moo Express Car Wash is proud to announce the donation of $8,705.11 in cash and more than 10,000 pounds of food to the Marysville Food Pantry.
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Beginning with only two corporately owned washes in the beginning of 2016, the franchise has now grown to five operational sites located in Michigan, California, Kansas, and Missouri with a sixth opening in early 2018 in San Antonio, Texas.
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Source: Greenwich Sentinel
Splash Car Wash, with 18 locations in Connecticut and New York, including Greenwich, announced that it will once again honor all military veterans and active-duty personnel by washing their cars for free on Veterans Day, Nov. 11.
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7 Flags Car Wash is proud to be partnering with Grace for Vets to offer a very special thank you to all that have served our country. On Friday, November 11, 7 Flags Car Wash will be thanking our active duty military and Veterans by offering a free $6.99 Express Exterior Car Wash or a $6.99 credit for any upgrade.
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Source: My Ballard
On Veterans Day (Saturday, Nov. 11), Brown Bear car wash will be offering free car washes to all current or former members of the military. The free washes will be available at their Ballard location (Washington)
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Source: Holland Sentinel
During operating hours on Friday, Nov. 10 and Saturday, Nov. 11, Quality Car Wash in Holland, Mich., will offer free car washes for all veterans and active duty personnel. In total, Quality Car Wash anticipates giving away around 2,000 car washes during the two-day event.
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Leadership
Source: Harvard Business Review
Learning how to develop and convey a more strategic executive voice — in part by understanding context — can help leaders avoid finding themselves in a potentially career-damaging situation.
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Source: Forbes
When a leader executes accordingly, this show of confidence in one’s fellow employees speaks to the security of the leader and the trust they show in their employees.
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Marketing
Source: Small Business Trends
It doesn't matter whether you’re a small business or a big corporation, everyone can take an advantage Twitter as a social media platform.
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Source: Forbes
People often associate clever copywriting and persuasion techniques with large corporations that can afford to launch television commercials, put full-page ads in magazines and publish slick websites. The fact is, however, small businesses need these skills at least as much.
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Supplier News
Proto-Vest Inc., with over forty years of experience in the car wash industry specializing in the engineering and development of car wash dryers and industrial fluid removal systems has announced the appointment of Richard Flores as company President.
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